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$89,000USD
  • Avg. Revenue /month
    $6,628USD
  • Avg. Sessions /month3,871
  • Avg. Profit /month
    $3,000USD
  • Inventory value
    $22,200USD
Description

General description

Welcome! We built this brand because we believe everyone should be able to see the world. We craft environmentally friendly sunglasses (made with recycled, repurposed and plant based materials) and donate 10% of net profits to fund eye care for people in need. According to a Cone Communications Millennial Corporate Social Responsibility (CSR) Study, “More than 9 in 10 Millennials would switch brands to one associated with a cause and two thirds use social media to engage around CSR.” The brand has an established online presence with a custom-built website, active social media outlets and an email list. To date, the brand has restored vision for 15,000+ people. We work with a fully audited eyewear manufacturer in China to source our sunglasses and microfiber cases. We also work with artisans in Guatemala and India to craft eyewear cases. We have spent a lot of time and energy developing the brand, crafting the eyewear collection, forming non-profit partnerships and artisan groups, building our online presence and creating a team of ambassadors, mostly Instagram influencers. We also secured trademark registration with the USPTO. (Social media following - 18k, Email list - 14k and Ambassadors - 50) Currently, I spend about 10 hours a week maintaining the company and my partner assists sporadically. We have inventory and one contractor who handles customer support and fulfillment. We are selling the brand because we have other endeavors and jobs and do not have the bandwidth to grow the business. More details will be provided upon request.

Why should someone buy this store?

The brand has great potential to scale. If you have a desire to use business as a force for good, this brand is for you.

How can the future owner improve the business?

The highest potential lies in social media marketing, creating a referral program and marketing customization for corporate orders. 20% of revenues come from organic referrals. We've sold 2,000+ units of eyewear and 10,000+ eyewear cases as corporate gifts.

What work have you put into the store?

We've secured trademark registration from the USPTO. We've developed all of the creative assets and content as well as eyewear designs and manufacturing molds. We have an existing customer base of 6,000, all social media outlets and an email list.
Time to run this business: approximately 10 hours per week
Traffic and Performance
  • Avg. Revenue /month
    $6,628USD
  • Avg. Sessions /month3,871
  • Avg. Profit /month
    $3,000USD
  • Inventory value
    $22,200USD
  • Profit Margin60%
  • Avg. Sales /month100
Traffic and Revenue data comes directly from Shopify and can not be edited by the seller.
Last 3 years revenue
$291,640USD
Last 3 years traffic
170,327Sessions
Expenses
  • Shopify plan
    $95USD
    /month
  • Employees
    $500USD
    /month
  • Domain
    $2.50USD
    /month
Sale Includes
  • Physical inventory

  • Logo and branding assets

  • Social media accounts

  • Personal support after sale

  • Domain

  • Product photos

Social Media

    Social followers18,000subscribers