FaceProtect®

We like to try new things and those masks could have be a new type of business to work on. There was a huge demand in France at that time and though it could be interesting to add it to our business. It has a lot of potential and we made a significant amount of money within 2 days. This is an opportunistic business that could lead on the long run to a real demand because consumers are getting us to protect themselves now.

Because we have many website to work on and we don’t want to spend much time on SEO. Facebook in France and French market is also kind of complicate with these masks eventhough there are not illegal to sale. The first days we made a lot of money but the fact that we add some issues with Facebook kind if discouraged us. If you are good with Facebook and know it well, you will have no problem making money with it

There is nothing in particular involved in this business expect a bit of customer relashionship and some knowledge in e-commerce.

This store can be developed with FB ads, Google Ads and also SEO thanks to a good positiong on specific KWs. The product is well presented and create an interest. People now are way more aware of the need to protect themselves from outside bacteria, etc… There is a good potential for this website. All the efforts and strategy we have made were successful. The situation of the French market just didn't work for us, that's why we can translate this website in english or you can translate it in any other language to sell in your market. This website got scalable sales depending on the amount of Facebook ad you are willing to spend, your net margin will grow with the money spent.

In terms of marketing, everything has been made, there is no necessity to really build a relationship in terms of emailing except if you decide to sell other types of products. The Brand identity graphically and in term of webdesign is already really well done as you can see. CRM would be an important point to understand in order to fully satisfy some customers. The last and most import skill is of course, the understanding Shopify and our type of business model to don't get lost. The new owner should also understand certifications regulations and overall rules of each country and also to whom they should target this product specifically