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Screenshot of sold business

Ginger Problems

Appears in Fashion and apparel , Established businesses, Tennessee, Inventory, Business and Franchises under $20,000, United States, Nashville, Large Business, Businesses using Shipstation for Sale

General description

Ginger Problems is a niche brand geared towards redheads and gingers. 80% of our sales are women but we have a decent male following too. Ginger Problems was birthed on Twitter and has grown from there into a world wide store! It's a fun brand and fun to manage.

Financials and traffic

It all comes down to how much you spend on advertising. You can keep it minimal and keep your margins high but I spent too much on advertising and killed my margins the first year. If you spend time on this brand, you could easily double or triple what we sell.

Average profit/month

$1,000 USD

Average overall profit margin


Average number of sales/month


Value of inventory

$4,000 USD

Recent revenue

$2,421.80 USD

Recent traffic

3,187 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

We use Klavio because I think its the best but there are cheaper options out there to help reduce costs. Also, Facebook ads can be higher or lower depending on what we are trying to accomplish.

Expense item


Shopify plan


Subscriptions (ie. Mailchimp, apps)


Advertising (ie. Adwords, Facebook ads, etc.)





We print almost exclusively on Bella Canvas. We do neck prints on all our shirts to help it feel even more custom. Our products are all nice, clean prints, quality stuff. We screen print everything, no direct to garment.

Located in Nashville, TN

Willing to ship inventory

Willing to transfer relationships with suppliers

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media







Mailing list

8,200 subscribers

Social media followers

230,000 people

Q & A

Why should someone buy this store?

Its a great niche and not that hard to maintain and turn a profit from. If you spend 20 hours a week on this you could probably double what we do a year in business. There is a LOT of room for growth. If I had the free time I would spend it on this and grow the business.

How can the future owner improve the business?

If you have new designs and keep the social media going you will be successful. The store just needs someone that will nurture it. If you reach out to some redheads on Instagram that would help raise awareness. We get hit up by tons of people that want to model the items but I have never followed through with them.

What work have you put into the store?

It really needs new designs and merch options. I will gladly spend time going over everything you need to know and help you with anything you will need help with. Also, I would be willing to fly out for a face to face meeting with you to talk about the store. Almost everything you see if work I have done. Some of it was the original owners work but I added almost all the new designs myself.

Store images

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