- Avg. revenue /month$11,862
- Avg. sessions /month6,674
- Avg. profit /month$4,555
Why this business was started
I had some previous experiences in the wedding industry and good relationships with key suppliers so I launched [REDACTED] in 2003. The groomsmen gift business is great since grooms will generally purchase multiples of the same item for their groomsmen resulting in an average order (AOV) of $120+.
The reason of selling this business
Selling the site has been a long and hard decision especially since I started the site so long ago. I'm currently running an e-commerce agency so I have very limited time to devote to running [REDACTED] I think, with the right buyer, [REDACTED] could once again be a very successful business.
What's involved in running this business
The following are key things needed to run this business: - digital marketing (PPC, email marketing) - customer service - Order processing - Merchandising
Note: we have an active Google Ads account (adwords/PLAs) however stopped running ads in early 2019. All ads and connections are still in place.
Traffic and Performance
- Avg. revenue /month$11,862Verified
- Avg. sessions /month6,674Verified
- Avg. profit /month$4,555
- Profit Margin35%
- Avg. sales /month99
- Shopify plan
- Reamaze Customer Support Platform
- Google PLA
- Virtual Assistant (optional)
Physical inventoryNot Included
Logo and branding assets- Domains: [REDACTED] - Shopify Account - Logo with style guide - All social assets: Facebook, Instagram, Pinterest, Twitter - All licensed (purchased) wedding images used in social media and display ads - Google Ads (with all existing ads) will be transferred - Email marketing accounts (MailChimp & Klaviyo)
Personal support after saleI will assist in the following (for 45 days): - Transitioning supplier relationships - Introducing the new owner to our developer and VA (optional) - Transfer all social accounts - Customer service system (communication + knowledge base) - Transitioning all paid advertising accounts (eg. Facebook/Instagram and Google Ads) - Transitioning Google Analytics and Google Search Console - Transfer email list and/or MailChimp account
Product photosThe entire product catalog in the Shopify Admin will be transferred to the new owner. The new owner will need to setup new accounts with each supplier. The seller will make the necessary introductions to each supplier to help streamline the process.
SuppliersEach drop ship supplier requires an account and credit card on file. Some suppliers take orders via email and others require you to place orders via their portal.
How to grow this business
The site still has good organic rankings so focusing on content marketing would be extremely beneficial. Additionally, re-starting PPC such as Google PLAs, Google remarketing and Instagram advertising.
Skills to have
The new owner should be aware of digital marketing trends and keep an eye on product trends.
Our features for a secure experience
- Verified revenue and traffic
- Secure messaging platform
- Escrow payment system
- Dedicated migration team
Why use Exchange?
Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores
Verified listing data
The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.
Secure messaging platform
You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.
Encrypted payment capture
Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.
Take time to inspect the business
Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.
Safe store transfer
When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.
Post-purchase 24/7 Shopify support
Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.