Grove Ceramics

I had some success with another Shopify store keyboardshirts dot com and was curious of how it would be to set up a fully new store in a different industry (something with more practical use and a wider target demographic). After brainstorming for a bit I settled on Grove Ceramics and hired someone to set this up for me.

The store has a carefully curated collection of items, reviews, FOMO popups to share review information, and a lot of other nice details. Don't take my word for it. Check out the site!

Within a week of launching, I got a full-time job offer at a four person startup I was very interested in. I don't have time to fine-tune ad campaigns and get this off the ground. Once launched, it should be much easier to maintain, but growing an initial group of followers on social media, finding ads that are cost effective, etc. takes more time than I have right now.

Just bad timing unfortunately...

This site uses Oberlo, so fulfillment will be pretty easy.

The rest of the time would be spent on Facebook ads and building a social following.

I'd focus on advertising and organic traffic via Facebook.

I only ran a couple days of ad campaigns, and there were a lot of shares simply because people liked the product photography. Since these are very shareable products, it should be easy to gain some Instagram and Facebook followers and build up a brand.

It'd be useful to have social media marketing or advertising skills.

Otherwise, you could easily learn basic skills in this area or outsource to people on Fiverr or a similar service.