All prices in USD
  • Avg. revenue /month
  • Avg. sessions /month15,466
  • Avg. profit /month

Business Story

Why this business was started

I wanted to explore the realm of Ecommerce, but I did not want to start of like many people do: Sell garbage and make quick and easy money. Therefore I dove into a niche that has my passion; Home Appliances and Tools! And wow, there was such a great market for this. I also wanted to explore other ways of advertising than for instance Facebook. So I decided to hop onto Pinterest Ads. The niche of Tools combined with the creative audience that is on Pinterest, had turned out to be a golden formula! Therefore I was able to quickly customize the store with the help of many people. The site is now unique and one of a kind, and is a real Cash Cow, guaranteed :)

The reason of selling this business

At this point I can not give to love, passion and time this store deserves. That is because I managed to build another 2 businesses with the cashflow I made from this store. Therefore I am looking for someone that is willing to invest time and energy to make this store greater than ever!

What's involved in running this business

Managing several people, however, it is possible to run this store with only 1-2 hours of work per week! The current freelancers/ Customer Service specialist(s) are for sure willing to keep doing the work, as well as the supplier/ agent that delivers all products to your clients! Even if German is not your main language, I have talented and skilled translators that are very happy to help out. This is all because I have always focused on quality instead of quantity, and this clearly pays off: Happy customers, happy co-workers and a steady flow of money coming in.

It would be handy if you know a bit about social media advertising, for instance on Pinterest, Facebook or Instagram. Next to that, there are more than 8000 e-mail subscribers, which are very open to E-mail marketing. This is basically a very strong way of advertising, e-mails don't cost anything and since those clients are very satisfied with us (Some clients returned for almost 10 times to buy all different tools!!) they can easily be reached throughout e-mail marketing campaigns. Be creative and find cool ways to reach out, and it has never been so easy to make money, I assure you.

This business was founded: over 2 years ago
Time to run this business: approximately 2 hours per week

Traffic and Performance

  • Avg. revenue /month
  • Avg. sessions /month15,466Verified
  • Avg. profit /month
  • Profit Margin45%
  • Avg. sales /month315
Other details about profit: I started running this business in February 2021. Now, 8 months later we have made +- 216.000 euros in revenue (Almost 90.000 euros net profit since the launch!). However, I only worked on it for the first 5 months (Until July). The last few months I have been too busy.. Basically that is almost 15.000 euros of revenue per active month. However the store was built a longer time ago, and therefore Shopify Exchange can only give the estimation of profit since the website was built - 9898 euros per month (this was in August 2019, but please see for yourself that I started in February this year. So the numbers given by Exchange are lower than they should be. If any questions about this, please feel free to reach out and I can run you through the exact numbers!
Total revenue
  • $264,054
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 417,603Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller


    • Shopify plan
    • Employees
    • Domain
    • Email software and SMS software
    • Pinterest ad costs (approximately)

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      Google Drive, or WeTransfer
    • Personal support after sale

      I will give support and coaching for 2 months (8 weeks). I will show you everything that should be done in an online call of 1 hour, every week.
    • Domain

    • Product photos

      Google Drive, or WeTransfer
    • Social media

      Total followers1,300subscribers
    • Suppliers

    • Mailing List



    Rick U.Current store owner
    Hi there dear reader! My name is Rick Uilkema, I have a great passion for product design and I love to work with tools. That is why I chose to set-up a Dropshipping store for Tools in the DACH market (Germany, Austria and Switzerland). This niche turned out to be VERY popular in these countries, and even though I did not work on this full-time, I managed to make a good income out of this beautiful store. Now I am ready to pass it on to the next owner, since I am running 3 businesses and I don't have enough time to give the love it deserves.


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