• Avg. Revenue /month
  • Avg. Sessions /month109
  • Avg. Profit /month
  • Inventory value

General description

Happy Silk is a luxury, yet affordable, pillow case brand based on the premise of selling high quality silk pillow cases made of 22 momme pure mulberry silk.

Sleeping on silk will protect your hair and skin from the strain and damage that a regular pillowcase will cause. Silk will not just make you glow when you wake up, but it also protects your hair and skin in the long term.

Unlike a pillow case made of cotton, Happy Silk allows your skin to breath and is hypoallergenic, non-absorbent and retains moisture which will keep the hair hydrated.

Today, Happy Silk is retailed in 2 hair salons in Sweden.

Why should someone buy this store?

We have designed, developed and sourced a high quality silk product at a fraction of the cost that a premium brand has which allows us to retail our pillow cases at GBP 70 as opposed to GDP 100 for other premium silk pillow case brands

How can the future owner improve the business?

There is a significant trend of silk pillow cases being adopted in the US driven by the brand Slip (slipsilkpillowcase.com), whereas the penetration in Europe is significantly lower. There is a large opportunity to become the leader in Europe by using influencers and social media to educate health and beauty conscious consumers about the benefits of sleeping on silk.

What work have you put into the store?

Most work have been put into sourcing a high quality product and packaging, whereas the store itself needs more work.

Time to run this business: approximately 5 hours per week
Traffic and Performance
  • Avg. Revenue /month
  • Avg. Sessions /month109Verified
  • Avg. Profit /month
  • Inventory value
  • Profit Margin60%
  • Avg. Sales /month10
Total revenue
Revenue data comes directly from Shopify and cannot be edited by the seller
Total traffic
Traffic data comes directly from Shopify and cannot be edited by the seller
  • Shopify plan
  • Inventory warehouse
  • Domain
Sale Includes
  • Physical inventory

  • Logo and branding assets

  • Personal support after sale

  • Domain

  • Product photos

  • Suppliers

  • Social Media

    Total followers1,805subscribers

Lovisa H.

Running this business for over 1 year
I was recently hired as e-commerce manager for a major Swedish retailer. As a result, I unfortunately have to sell my brands that I spent the last year developing, but have not yet started to monetize fully. I have put a lot of love and effort into designing and sourcing beautiful products and hope that someone would like to bring the brands to their full potential
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