All prices in USD
  • Avg. revenue /month
  • Avg. sessions /month323
  • Avg. profit /month

Business Story

Why this business was started

I started this ecommerce business in April 2020. I have a passion for creating beauty in homes and gardens. I believe a home space should be beautiful, functional, and unique. The focus of this business was to provide fun and functional products for customers to express personal styles and preferences in home and garden décor and furnishings.

The reason of selling this business

I want to focus more on opportunities in home interior design, i.e. blog sites, focus on home decor style plans.

What's involved in running this business

Fulfill orders through Oberlo dropship app. Discover new products & add them to the store using Oberlo or Importify. Manage inventory via Oberlo. Run paid ads to increase traffic & potential sales. (Pinterest has been most successful for this site). Update social media channels, Pinterest, Twitter, Instagram, and Facebook. Create promotions, discounts, & sales offers on the site.

This business was founded: about 2 years ago
Time to run this business: approximately 15 hours per week

Traffic and Performance

  • Avg. revenue /month
  • Avg. sessions /month323Verified
  • Avg. profit /month
  • Profit Margin40%
  • Avg. sales /month2
Other details about profit: Profit reflects both sales from Indoor Outdoor Designs website, Amazon Seller Account (now closed due to change in dropshipping policies; however, Indoor Outdoor Designs Official was brand used on Amazon Seller Account and it was closed in good standing), and Ebay site sold under Indoor Outdoor Designs brand. Increase in traffic and sales on Shopify store site was direct result of investing more $$s in marketing on Pinterest. Decrease in profit was direct result of Amazon change in policy and loss of platform for dropshipping.
Total revenue
  • $1,317
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 8,090Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller


    • Shopify plan
    • Domain
    • Pinterest

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      Logo, banner images, social media cover photos, advertisement graphics and videos, published blogs, sold with site and transferred via email.
    • Personal support after sale

      I will be available via email (or phone, if specified below) for 7 business days after the date of sale and transfer of Indoor Outdoor Designs store, for the following tasks: 1) ensure transfer and delivery of Site Assets, including Logo, banner images, social media cover photos, advertisement graphics and videos, and published blogs via email 2) ensure transfer of domain site name and account to the new owner via Shopify and Internet.BS via site visit and email. I will assist in accessing Shopify via email or phone. 3) ensure past and current customer contact information and communication logs are up to date in Shopify as of date of sale and transfer. Any processing or new orders on date of sale and transfer will be responsibility of the new owner. Any discounts must be edited or changed by the new owner immediately upon transfer. If refunds occur, it is the responsibility of the new owner to process and refund monies per policy as of date of sale. 4) ensure product inventory is current as of the date of sale. It will be up to the new owner to review inventory after date of sale and transfer. Inventory changes quickly. Any changes after the date of sale need to be managed by new owner.
    • Domain

    • Product photos

      Available from suppliers, i.e. AliExpress, LTD Commodities, et al
    • Social media

      Total followers930subscribers
    • Suppliers

      Not Included
    • Mailing List


    Seller‘s Advice

    How to grow this business

    I would focus on the portion of the Home and Garden niche that sales indicate is the most profitable. With increased capital to invest, I would focus on brick and mortar businesses that want to edge into the online market. AliExpress is the most used supplier for this store; however, you can pay an Importify subscription to import products from other suppliers such as LTD Commodities who also have a great selection of products for this niche. Importify does not process orders or manage inventory like Oberlo does.

    Skills to have

    Need to navigate within Shopify app to manage website, including marketing, payments, inventory management, and shipping. Need credit accounts in good standing to order and ship product to customers. Need to send and receive emails, maintain contact with suppliers via email, phone, text, as needed. Research and write blogs, social media posts, and post to multiple social media platforms.


    Sherri S.Current store owner
    Indoor Outdoor Designs is a business with a mission. As consumers spend more time in the home, many are looking for an online source of products to help create beauty and comfort while simultaneously, striving to show their own style, preferences, and individuality. This business was formed with this belief in mind.


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