- Avg. revenue /month$52
- Avg. sessions /month216
- Avg. profit /month$400
Ineffable apparel was created in January of 2017 operating as print on-demand business model. We recently switch the store onto the shopify platform for convenience. Our original products where hoodies and we have since expanded due to popularity, to our selection of all forms of t-shirts and hats as well as phone cases.
This store is well grounded and test for growth and reliability. We have put a massive amount of work into this store. We hired a web designer to optimize for website flow, we hired a logo designer for a clean look, we had one of our digital artist create each of our print designs. We have been optimizing the back-end since day one for everything will run smoothly with little to no intervention.
The goal of this store is to be a fully passive income source. We have been optimizing all aspects of the store for the only required effort will be customer support and adding new products and marketing. All three can which can be outsourced.
We hold no inventory everything is made and shipped as it is bought. We use a few print-on-demand providers the main one is Printful our backups are Printify and Pixels. We have also integrated a drop-shipping platform into our store for future expansion.
We have been marketing on Facebook and with Instagram influencers. We have had great luck with both. On Facebook, our conversion rate is very high and we calculated that our Instagram Influencer conversation rate is also above average.
Our advertising costs(On Facebook because that's what's traceable) tend to be $0.04 to $0.09 per person driven to our website. Our cost to acquire customers is typically between $0.95-$4.00. Which is pretty good for a print-on-demand.
Our clothing tends to cost between $6.50 and $20. We sell at usually a 20%-50% markup ($20-$60). We also have a markup on shipping which usually cost $2.50 and we charge $6.50. All of which you can change and customize for your own optimization.
This store has been around for over a year before moving to Shopify. We decided to move to Shopify for the extra convenience. Over 90% of our sales and traffic won't be represented here, however, that's okay because the value of the store is self-evident.
Things that are included with the store are:
3 domain names.
All our social media outlets with content already uploaded. Including, Facebook, Instagram, Twitter, Pinterest.
We use Aftership as our shipping tracker it currently has $20 loaded in as credit for shipping.
We have a few sales channels including, Facebook, Amazon, and Instagram. We also set up eBay but haven't uploaded any products.
List of possible Instagram Influencers including stats and options.
We have an advanced Facebook Pixel which we have been sending traffic though since we started advertising. This has been valued at around $400.
We have been creating quote posts for all our social media accounts and have 500 posters in our files with our website URL at the bottom of each, a conservative valuation of this would be $250. Due to the man hours involved in designing each.
All our Print-on-designs have been pre-uploaded into Printful as well as a few extra for testing.
A brand logo as well as a favicon.
Why we're selling.
In all honesty, my life has become so busy and stressful that I am no longer able to give the store the time it needs. The store is self-sufficient by itself, except for customers support and marketing both of those things I no longer have time for. My business partner recently had a kid and is no longer available to assist me.
Why should someone buy this store?
The amount of work that has gone into this store is momentous. 300+ hours as well as a ton of money. It's well grounded and tested and very scalable. Our brand is unique and very marketable. You can advertise this line of clothes to just about any niche and people will buy. The scalability of our line and products offered is enormous.
How can the future owner improve the business?
There are a few things that can be improved. More focus can be put towards creating a good email template and list. We started to integrate our email templates. Product descriptions can be improved and customized and of course marketing. There is no limit to this stores potential if marketing is scaled. My advice would be to run as many ads on Facebook as possible as well as doing an occasional Instagram influencer shout out. Maybe scale to Youtube ads or Google ads. But even if that never happens the store will continue to make money.
What work have you put into the store?
300+ hours as well as a ton of money. We have put a massive amount of work into this store. We hired a web designer to optimize for website flow, we hired a logo designer for a clean look, we had one of our digital artist create each of our print designs. We have been optimizing the back-end since day one for everything will run smoothly with little to no intervention.
Traffic and Performance
- Avg. revenue /month$52Verified
- Avg. sessions /month216Verified
- Avg. profit /month$400
- Profit Margin40%
- Avg. sales /month11
- Shopify plan
Our features for a secure experience
- Verified revenue and traffic
- Secure messaging platform
- Escrow payment system
- Dedicated migration team
Why use Exchange?
Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores
Verified listing data
The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.
Secure messaging platform
You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.
Encrypted payment capture
Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.
Take time to inspect the business
Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.
Safe store transfer
When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.
Post-purchase 24/7 Shopify support
Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.