Ivy and Envy
- store launched August 2017
- total revenue grown to $245,648.98 USD in about 8 months
- profit margins of 25-50% (about $7,000/month profits when campaigns running)
- 3.32% conversion rate overall
- used Admitad to generate additional affiliate link income when fulfilling orders on Aliexpress
- 20,000 emails managed through MailChimp
- about 5,000 Instagram followers organically grown (so much potential to grow here)
- everything has been done by 2 people, nothing was outsourced (because we already have a lot of content created for you it can be managed by one person)
Ivy and Envy was started with a vision to create a premium shopping experience for customers without the high prices. It is a dropshipping women's fashion and apparel (and accessories) store, without the usual look/feel of a dropshipping fashion store.
We are media creators so we used our skills to launch Ivy and Envy with premium content and media and quickly grew our social media following and customer base.
Our product choices also reflect our vision of minimalist, trendy, and functional fashion. We took the time to source good products on Aliexpress and Modalyst and maintain great relationships with vendors to maximize costs and operations.
We made had great customer service, worked with Instagram influencers, and ran several highly successful marketing campaigns via Facebook ads, as well as marketing through Google Adwords and Mailchimp.
This store has so much more to give and is established enough to easily be taken to even greater heights.
We are only selling this store because our other passions/businesses are demanding all our attention and we don't have time to invest in this particular venture anymore.
What you get:
- all brand assets (logos, graphics, email and ad template .psd files, videos, photos)
- beautiful store built on the "Envy" theme ($160 value)
- full email subscriber list (20,000+) ($150/month on Mailchimp)
- Facebook page, Instagram account and content
- GemPages app subscription (through Shopify) with custom landing pages (these are what we used to have such successful ad campaigns)
- tips and tricks to launching profitable ad campaigns and finding winning products
- Shopify Plan (basic $29/month) with apps (total cost $165/month):
- AfterShip Returns Centre
- Betting Shipping (product specific shipping prices)
- Discounted Upsells
- Email Marketing by Conversio
- Facebook Product Feed by Flexify
- Fomo - Social Proof Marketing (extremely valuable)
- GemPages drag and drop page builder
- MailChimp (extra $150/month)
- Product Reviews
- Tracking by AfterShip
Financials and traffic
Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.
|Subscriptions (ie. Mailchimp, apps)||
|Advertising (ie. Adwords, Facebook ads, etc.)||