JadeKoi shop was created carefully in three months from my love of East Asian culture and Minimalist fashion. I use a drop shipping model through Oberlo and order products from a third party supplier to ship directly to the customer.
So for I have items from Tech to Assessories and was working on a Minimalist blog page. This page would include my interests in East Asian culture, Jade stone, and Koifish and beautiful Koifish ponds I find during my travels.
Although I was not able to dedicate enough time to attract customers on social media or sell daily, I still had traffic I tracked through Google Analytics. There are great potential profit margins for this site. For example: It may cost $5 to produce a shirt, and I set the price at $25. The potential profit margin there is around $20 or margin would be 80%.
I used Koifish as my logo because this my favorite thing to paint on ink paper and I liked the color scheme throughout.
There are several things you could do to attract customers to this site; one including a weekly art or travel blog, featured brand products on sale, seasonal dress ideas for her and him, mimimalist bedroom ideas, etc..
The only apps installed are Shopify and Paypal. There were no special customizations to the theme.