All prices in USD
$95,000
  • Avg. revenue /month
    $4,044
  • Avg. sessions /month1,396
  • Avg. profit /month
    $358
  • Inventory value
    $202,000

Business Story

Why this business was started

I turned vegan 7 years ago. The hard part of turning vegan wasn't the food - that was fun! -, it was searching for vegan kids fashion, in particular shoes. I was searching for hours at night till I finally decided to open a vegan kids fashion store myself. Till today, kippie berlin is the only vegan kids fashion store.

The reason of selling this business

I have two kids and another full-time job. kippie berlin has a great potential with a 87% monthly growth over the last 4 years! It needs a hand that invests time into developing the business further. I recommend especially to work with more influencer. If you can invest in stock, I suggest expanding the product line to adult fashion and shoes.

What's involved in running this business

Daily (monday-friday): extracting orders, fullfilling (I am doing it with a logistic partner, so that's not my time): 30 min. Customer care: 20-30 min.

Returns: I am doing them once a week for about 1 hour.

When relevant: Update stock: creating new product listings after new products arrived. 2 hours/ month

Marketing: I personally have not spent much time on that. You should probably invest 1-3 hours a week.

This business was founded: over 4 years ago
Time to run this business: approximately 7 hours per week

Traffic and Performance

  • Avg. revenue /month
    $4,044
    Verified
  • Avg. sessions /month1,396Verified
  • Avg. profit /month
    $358
  • Inventory value
    $202,000
  • Profit Margin9%
  • Avg. sales /month114
Other details about profit: I am also selling products in Avocadostore, a green marketplace in Germany. In 2021 (Jan-Sep) I generated another USD34,2k there.
Total revenue
  • $210,303
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 72,608Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Inventory warehouse
      $433
      /month
    • Domain
      $93
      /year
    • Filter Tool
      $19
      /month
    • Influencer coop, Google Ads, FB
      $395
      /month
    • Buying products (flexible expense, we are stocked well)
      $2,000
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      Logo and brand will be transferred with this purchase.
    • Personal support after sale

      I will give recommendations on brands to work with and guide you to influencer cooperations that are relevant for our customers.
    • Domain

    • Product photos

      All product photos already included in this shop are transferred.
    • Social media

      Total followers3,292subscribers
    • Suppliers

      I will give you direct access to the sales person of each brand I am working with.
    • Mailing List

      500subscribers

    Seller‘s Advice

    How to grow this business

    • Definitely more cooperations with Influencers.
    • Invest in the right brands at the right moment (I am happy to give you advice)
    • Expand to adult vegan fashion (if you are interested I can give you contacts for potential cooperations)

    Skills to have

    The new owners should understand the need and pain of vegan customers.

    Must skill to grow this business: Social Media Marketing. Good to have: own logistics to keep costs low. Alternatively: reliable, inexpensive logistics partner. Extension to business: sell on products on other channels like Amazon. (Number here are do not include other sales funnel, date: Oct 2021)

    Share

    NS
    Nannette S.Current store owner
    Hi, I am Nannette, PhD in Economics. I turned vegan 7 years ago. The hard part of turning vegan wasn't the food - that was fun! -, it was searching for vegan kids fashion, in particular shoes. I was searching for hours at night till I finally decided to open a vegan kids fashion store myself.

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