All prices in USD
  • Avg. revenue /month
    $2,740
  • Avg. sessions /month2,011
  • Avg. profit /month
    $1,350
  • Inventory value
    $10,000

Business Story

Why this business was started

I wanted to show my wife and kids that if you work hard you can accomplish anything. It drove my passion to create a brand that delivered unique products. I was able to show my wife what hard work and creativity could create. We stumbled alot but was able to learn more about eccomerce and grow a passion for digital marketing. This business was our side hustle while we worked full time jobs.

The reason of selling this business

We are looking to expand our family and time has been of the essence. Covid has helped us spend more time as a family and its the perfect time to sell for our family. We are not selling due to poor sales. In May 2020 we currently at $17.7k in sales for the month.

What's involved in running this business

Passion, creativity, and patience. We have alot of designs unreleased and i can train you on how we design and transfer those designs to our products. We have a strong friendship with our manufacturers. We only focused on social media marketing because we had full time jobs. This was a side hustle so we spent an hour a day working on growing the business part time.

This business was founded: over 2 years ago
Time to run this business: approximately 7 hours per week

Traffic and Performance

  • Avg. revenue /month
    $2,740
    Verified
  • Avg. sessions /month2,011Verified
  • Avg. profit /month
    $1,350
  • Inventory value
    $10,000
  • Profit Margin50%
  • Avg. sales /month40
Other details about profit: Alot of our profit is reinvested into products and advertising. It is also seasonal so the summer months are very productive. During Nov, Dec, Jan we did 50k plus in sales only using social media. We also have a NZ shop that has done over 40k in sales. We did 14k in sales in one day which was our best day.
Total revenue
  • $84,928
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 62,366Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Inventory warehouse
      $200
      /month
    • Domain
      $15
      /year
    • Shopify apps
      $27
      /month
    • Mostly organic and influencer marketing
      $100
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      Logos will be emailed to the new owner, including trademarks.
    • Personal support after sale

      I will give 10x1 hour sessions for training and support. Im easy and want you to succeed so any questions just let me know and i will always be willing to help. It has been my passion for the last few years.
    • Domain

    • Product photos

      All product photos will be emailed to the new owner.
    • Social media

      Total followers12,000subscribers
    • Suppliers

      I supply several retailers and will pass on the info to the new owner. I had a shopify account in NZ that did 42k in sales also. [REDACTED] i will also provide my supplier details who manufactures the sunglasses and supplies my materials. Profit is slightly higher due to 2 online shops. One in NZ and one in Australia. Options to explore Hawaii and indigenous Australia is a easy option.
    • Mailing List

      5,173subscribers

    Seller‘s Advice

    How to grow this business

    We would grow the range using sustainable materials and unique designs focusing on the customer and quality. Our short term success came from our passion for people, our culture and where we come from. Collaboration, social media and influencer marketing will be key for growth. As well as looking for growth through email marketing, fb adds, google ad words and SEO.

    My first email sent to my list was on the 16/5/2020 and made 27 orders.

    Skills to have

    They just need a passion for people. We only used influencer marketing and social media to market and get organic traffic. Someone with great marketing skills would benefit from the foundation we have built. We havent explored our email marketing options and only a little bit of facebook ads so any experience in that would be great.

    Share

    MC
    Martin C.Current store owner
    I am one of the Cofounders of L.Eyes Eyewear and it was a partnership between my wife that drew our passion for eyewear. We started in 2017 from our kitchen and created one of the most unique eyewear companies in the pacific region.

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