All prices in USD
$25,000
  • Avg. revenue /month
    $5,777
  • Avg. sessions /month4,069
  • Avg. profit /month
    $2,000
  • Inventory value
    $6,500

Business Story

Why this business was started

I was looking to learn about Shopify's product offering and choose the niche I did because of my hobby collecting gaming books and accessories. I had excess inventory and thought I'd start an ecommerce store to sell the extra rather then pay the Amazon fees. I quickly sold out of all my inventory and pivoted to making my own gaming accessories. The growth has been constant to the point that it really needs someone to give it full time attention.

The reason of selling this business

The business has grown to the point that it really needs a fulltime owner and I'm not in a position to be that person. There are also a lot of challenges with shipping and production these days so someone will likely want to bring that inhouse.

What's involved in running this business

Production, Fulfillment and Shipping are almost 100% outsourced. Only a few products are still handled by me and could be dropped or outsourced as well without impacting the business. I spend about an hour a day answering emails and writing tweets. The business can and has been run from a smartphone anywhere in the world.

This business was founded: over 3 years ago
Time to run this business: approximately 7 hours per week

Traffic and Performance

  • Avg. revenue /month
    $5,777
    Verified
  • Avg. sessions /month4,069Verified
  • Avg. profit /month
    $2,000
  • Inventory value
    $6,500
  • Profit Margin44%
  • Avg. sales /month650
Other details about profit: There is an Etsy store as well that will be included in the sale but thusfar sales there are not large.
Total revenue
  • $254,192
    • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 179,045Visits
    • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Inventory warehouse
      $0
      /month
    • Domain
      $25
      /year
    • Auto Post
      $9
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      I will transfer all files via Google drive

    • Personal support after sale

      There isn't much to running the store so I imagine you'll only need 3 weeks of support but happy to offer more if needed. I'll also introduce you to the folks who handle our production and fulfillment as well as the content creators for our digital subscription and the handmade dice.

    • Domain

    • Product photos

      All product photos are in the shopify store. Our outsourced manufacturer is very good about providing photos as needed.

    • Social media

      Total followers20,600subscribers

    • Suppliers

      I will provide introductions to all suppliers. There will be no trouble in transitioning.

    • Mailing List

      715subscribers

    Seller‘s Advice

    How to grow this business

    There are a number of growth paths available. The one I'm most excited about is the digital subscription and digital content. Beyond that you could obviously look at paid advertising. The growth of the business has been 99%+ organic to this point as I have no background in paid ads. Someone with that background would do very well.

    Skills to have

    A knowledge of Role-Playing Games is obviously a huge plus. Online advertising skills could be very useful. We've almost completely outsourced production, shipping and fulfillment so there is no need to have that background.

    Share

    JS
    John S.Current store owner
    I'm a tech executive that started this company as a way to learn more about Shopify. I didn't intend to run it long term but ended up growing and building it to a fairly significant degree.

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