All prices in USD
  • Avg. revenue /month
    $2,167
  • Avg. sessions /month690
  • Avg. profit /month
    $253
  • Inventory value
    $4,493

Business Story

Why this business was started

We purchased this starter business in 2017 as from personal experience we valued the service it provided to customers in need of products that were low in salt, products that are hard to find through other retail outlets. We also liked that the business could be run part time from home which offered lots of flexibility and kept costs down.

The reason of selling this business

Owners major health issues have been making running the business more and more difficult.

What's involved in running this business

Fulfilling orders; ordering from suppliers; researching potential new products; preparation of and sending out email marketing (monthly newsletter and special campaigns); and maintaining business records

This business was founded: over 4 years ago
Time to run this business: approximately 10 hours per week

Traffic and Performance

  • Avg. revenue /month
    $2,167
    Verified
  • Avg. sessions /month690Verified
  • Avg. profit /month
    $253
  • Inventory value
    $4,493
  • Profit Margin11%
  • Avg. sales /month40
Other details about profit: No outside Shopify sales
Total revenue
  • $121,337
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 38,645Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Inventory warehouse
      $1
      /month
    • Domain
      $135
      /year
    • Australia Post Shipping
      $10
      /month
    • Accountant/ Other Operating Expenses
      $564
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      Logo and other graphics as designed by us to be transferred by email; ASIC registered business name transferred to new owner; social media cover photo transferred by email
    • Personal support after sale

      Telephone and email support for 2 months after sale. Will offer tips in using Shopify and advice on end of month processes. Will handle all chargeback and refund requests on orders received and processed prior to change of ownership of business.
    • Domain

    • Product photos

      Already in Shopify
    • Social media

      Total followers43subscribers
    • Suppliers

      Will provide buyer with a list of our suppliers
    • Mailing List

      786subscribers

    Seller‘s Advice

    How to grow this business

    Health experts agree that Australians consume far too much salt (sodium chloride) in their diet. Excessive salt intake has been linked to heart disease, high blood pressure, fluid retention, stroke and many other health conditions. It is also considered to be a trigger of the vertigo associated with some vestibular (balance) disorders such as Meniere’s Disease. All Australians can benefit from a diet lower in salt and yet truly low salt products (120mg sodium per 100gm) are hard to find - so the potential customer base for the business is huge. The next steps to grow the business are greater marketing and increasing the search for low salt products

    Skills to have

    Basic computer literacy Some knowledge of financial record keeping

    Share

    AM
    Anne M.Current store owner
    It was after Anne was diagnosed with Meniere’s Disease that she and Marie began a journey to adopting a low salt diet. However finding low salt foods, especially processed and convenience foods, proved to be a real challenge. So they were delighted when they chanced upon the small online business ‘Low Sodium Foods’. From the 1st April 2017, they went from being Low Sodium Foods’ customers to the owners of the business! As the new owners, they have been committed to further developing the business and offering a friendly and efficient service

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