- Avg. revenue /month$213
- Avg. sessions /month729
- Avg. profit /month$250
I am selling a drop shipping store that was active from July 2016 to October 2017. The numbers I provide below are based on the months from July 2016 to October 2017. I have had the store on hold for the last year. The store also comes with all my social media accounts which include Facebook, Instagram, Twitter and Pinterest. It also comes with my mail chimp account that has 480 subscribers. Instagram alone has over 176,000 followers and this is where the large majority of my traffic and sales came from. I ran some Facebook ads as well with some minor success. Items I sold were cell phone cases, bracelets, rings, watches and other items related to the luxury niche. I had a lot of success with cell phone cases.
Along with the store, I will get you in contact with some companies I have worked with in the past promoting their products on my IG page too for additional income.
Reasons one should buy this store include: The site is already built and ready for promotion. It comes with an Instagram account that already has over 176k followers. The Instagram page has grown quite a bit over the last year since I've been holding on to the website. There are new eyeballs to promote to. I have many connections on Instagram and can point you in the direction of some social media influencers that I used in the past to promote these items; in many cases I was able to get a better deal than most would have. I have spent virtually nothing on advertising for this website. Outside of throwing $5-$10 into a Facebook ad and paying some influencers to post for me as well I can honestly say I spent less than $400.00 on advertising.
There are several platforms that one can take advantage of that I did not. One would be with email marketing, the other would be running Facebook ads. If you do well in either one of those areas the opportunity to create revenue is virtually untapped as I did minimal ads on Facebook and never sent out emails promoting products.
If one is interested in continuing with the drop shipping, narrowing down the product options, then ordering a few of those items to take pictures of or create video content with would be beneficial. Reasons why is you'll have quality images for the site and for promotion purposes via social media. For one who doesn't want to go the drop shipping route, it would be easy to narrow the products down to one or two items if you prefer to have inventory on hand. These would be a few options to consider when looking to improve the store.
After the website was built, I kept up with the maintenance from there. This includes adding or removing items, setting prices, adding descriptions, placing orders, following up with customer orders via email, adding the necessary apps to increase sales and automate the buying process.
Traffic and Performance
- Avg. revenue /month$213Verified
- Avg. sessions /month729Verified
- Avg. profit /month$250
- Profit Margin85%
- Avg. sales /month42
Other details about profit: The Store Performance section provided by Shopify estimates the average revenue per month at $268.18 - this number is based on the whole time the store has been live. I have had the store on hold for about a year now and if you were to subtract the year it has been on hold the average monthly revenue is closer to $480 a month. The only expenses I have are the monthly cost for the site and the apps. For the time in which the site was live I spent $1,071.29 to keep in running which is $71 a month based on the apps I had installed at the time. If you add the total spend during the times I was accepting sales and what I spent on ads it's roughly $1500.00 over the course of 15 months. If the revenue is $480 a month and monthly cost to keep the site running is $70 that's roughly $410 in gross profit. Since it was a drop shipping store I had no upfront cost with product. Take the $410 and multiply that by the 15 months it was active, that's $6,150.00
- Shopify plan
- Physical inventoryNot Included
- Logo and branding assetsI will email logo and banner image to you. If there is another form you'd prefer, I can do that too.
- Personal support after saleI will provide help for the first 14 days. I promise to help make sure all is set up correctly on the Shopify site. This includes making sure apps like Oberlo are installed and setup correctly. I will also help with anything on Instagram as well. Other questions pertaining to mail chimp, facebook ads, etc I will do my best to aid in that process as well. Everything is setup to go as far as a auto responder when products are purchased.
- Product photosProduct photos are pulled from aliexpress or through google images.
- SuppliersNot Included
- Mailing list480subscribers
If I were not selling the site I would do split tests on products to see what item is getting the best conversions when it comes to sales and reach via social media (ads). I would then invest in that product or products to have items on hand and move away from drop shipping. I would then brand the product(s) by adding the logo to the item(s). Having a branded product not only provides exclusivity but one can charge more for that item. From there I would create a second social media account on all platforms that was a product specific page. In the past, items were promoted through a niche based luxury account. The products I was promoting were relevant to the account, but what better way to bring more business than to create a secondary page that was brand specific. All of this can be accomplished within a years time.
From there I would gain more knowledgable about email marketing.
Looking into boutiques that would house some of the products or find a small venue to rent out monthly would be another option. I personally enjoy doing sales online but if a brick and mortar store makes sense I wouldn't want to rule out that option.
Only skills required are knowing how to update a website and place orders. Customer service is very important too.
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