All prices in USD
  • Avg. revenue /month
    $2,955
  • Avg. sessions /month7,444
  • Avg. profit /month
    $600
  • Inventory value
    $12,000

Business Story

Why this business was started

meinling is an online concept store for babies, toddlers and mothers. We pay great attention to high quality and sustainable products. As a mom I only want the best for my child and so my vision came from meinling. With meinling, I would also like to give other parents the opportunity to buy high-quality clothing and toys for the little ones that are free of harmful substances. In our concept store, parents can find everything from important initial equipment to small gifts for school. Meinling was founded in May 2020 and has already won regular customers. The shop is a matter close to my heart and I do it out of conviction and passion.

The reason of selling this business

Unfortunately, I currently lack the resources to expand meinling further. However, the shop is at an important point where expansion is important and useful right now. Meinling is gaining more and more regular customers and the need for additional products is also growing among customers. Therefore someone should take over the shop now who has the time and the possibilities to expand the shop to its maximum.

What's involved in running this business

Customer service is very important to us. It is very important that all orders are dispatched the next day at the latest. We pack all orders ourselves and leave a small personal thank you card in each package. Because mostly it comes down to the little things. We often design our range according to the time of year and of course we also get regular innovations from the labels. It is important to us that the range is consistent and equipped with high-quality products. The advertising campaigns are regularly checked and, of course, also adapted thematically. Here it is also necessary to observe the market and the competition.

This business was founded: over 1 year ago
Time to run this business: approximately 25 hours per week

Traffic and Performance

  • Avg. revenue /month
    $2,955
    Verified
  • Avg. sessions /month7,444Verified
  • Avg. profit /month
    $600
  • Inventory value
    $12,000
  • Profit Margin25%
  • Avg. sales /month100
Other details about profit:  All costs of shipping, fees and purchase are already taken into account in the profit
Total revenue
  • $59,104
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 148,886Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $25
      /month
    • Inventory warehouse
      $340
      /month
    • Domain
      $20
      /year
    • Facebook
      $500
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      The branding includes the logo and the color palette. All files can be sent as PDF and Photoshop files. All images for the website come directly from the manufacturers and can be downloaded at any time with the access data.
    • Personal support after sale

      Not Included
    • Domain

    • Product photos

      Produktfotos kommen direkt von den Herstellern. Mit den Zugangsdaten können die Bilder jederzeit runtergeladen werden
    • Social media

      Total followers4,042subscribers
    • Suppliers

      Our supplier are: Liewood, Done by Deer, Konges Sløjd, Ava & Yves, Jollein, Kindsgut, Kids Concept & Plantoys, Filibabba, Kleine Flitzer, Dantoy, Lässig, Mintkind, Vujo etc. If necessary, the buyer can receive all the supplier's access data. The buyer can also terminate the business relationship with certain suppliers at any time.
    • Mailing List

      204subscribers

    Seller‘s Advice

    How to grow this business

    With properly placed advertising, meinling can grow significantly in the next 5 years. The market has a need for sustainable toys and accessories. The range should be expanded accordingly and some categories should also be expanded to include items of furniture, for example. There are still many labels that fit into the meinling range.

    Skills to have

    The new shop owner should definitely approach the matter with passion. Knowledge of social media marketing and Google marketing are important. Then the shop owner should regularly find out about new products and must-haves and place them advantageously in the shop.

    Share

    EH
    Elena H.Current store owner
    Hello, I'm Elena and the founder of meinling. I am the mother of a daughter and she was the reason why I decided to start the shop. I think it's important that we can pass on certain values ​​to our children and that works wonderfully with toys and accessories. Because sustainability is very important in our world. Since I founded the shop alongside my main job, I unfortunately don't have the time to expand the shop. And I would like to pass the shop on to someone who runs it just like me with passion.

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