All prices in USD
  • Avg. revenue /month
    $22,607
  • Avg. sessions /month19,479
  • Avg. profit /month
    $3,510

Business Story

Why this business was started

Upon my past months researching the market, I find that lighting products are on a booming trend, especially when people are staying home due to the pandemic, they tend to find decor/lighting products to add in touch to their house/room, that is why these products are on the trend. Therefore, if I open a lighting product store and provide them the best lighting products, I will make a lot of profit from the store. And everything turned out exactly as my expectations.

The reason of selling this business

I also have another dedicated 1.5 year business running, at first I didn't think this new store will go this fast so I decided to start it with confidence that I can manage 2 stores at the same time, but things turned out that I can not. Now my dedicated business is having problems so I have to take care of it, therefore I have no time left in the day to put into this business so I decided to sell this store.

What's involved in running this business

Managing Ad Campaigns on Facebook, Replying customers inquiries, fulfilling orders (I have partnered with a reliable sourcing company to make the fulfillment process fully automated, they will take care as orders come in and all you have to do is paying them the cost of goods when you have received customers' payments)

This business was founded: 5 months ago
Time to run this business: approximately 30 hours per week

Traffic and Performance

  • Avg. revenue /month
    $22,607
    Verified
  • Avg. sessions /month19,479Verified
  • Avg. profit /month
    $3,510
  • Profit Margin18%
  • Avg. sales /month400
Other details about profit: Note: Facebook ads cost is not fixed, buyer - the new owner of this business can run advertising at low cost but still maintain the same or higher profit margin. Profit margin tends to go up when running at lower budget. If buyer has strong capital, advertising can be run on high budget, which increases overall profit, but profit margin can be lower.
Total revenue
  • $113,034
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 97,399Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Domain
      $8
      /year
    • Facebook
      $7,982
      /month
    • Klaviyo Email Marketing, Loox Reviews, Other apps
      $58
      /month
    • Transaction Fees (Stripe,Paypal)
      $788
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      All brand assets. Facebook profile avatar 1080x1080, Store logo 1800x700, branding colors, background, fonts.
    • Personal support after sale

      I will provide support 2 weeks after sale to guide you to run Facebook ads (Launching campaigns, creating profitable lookalike audiences, managing budgets). All profitable audiences will be transferred. / Also help with email marketing, launching email campaigns to get additional profit from past customers. Handling inquiries / refund requests / chargeback cases from past customers: It is my responsibility to resolve all past customer problems so I will have access to the mailbox 1 month after sale to resolve all cases / Or buyer can forward those issues to my new mailbox. Since orders are made to my personal Stripe and Paypal account, buyer won't have any issues with disputes/chargebacks.
    • Domain

    • Product photos

      All Products photos and customer reviews product photos.
    • Social media

      Total followers1,178subscribers
    • Suppliers

      Relationship with our reliable supplier. 7-14 days shipping to the US, product quality is assured.
    • Mailing List

      501subscribers

    Seller‘s Advice

    How to grow this business

    Since the store already has a lot of potential and has collected enough pixel data to grow, it is not a big deal to scale up and make the best profit. If I were still the owner, I would find more scalable lighting decoration products to add up to my store such as Light Projectors, Lamps, LED strings so as to expand my product catalog and then launch advertising for those products using the already collected data for optimized profit, also launching effective email campaigns to collect organic sales.

    Skills to have

    Basic knowledge of Facebook ads (launching campaigns, modifying budgets, using CBO campaigns, which I am using because it is very effective) / Managing Shopify store (general setups, settings) / Have a grasp of standard business operation.

    TT
    Ton T.Current store owner

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