All prices in USD
  • Avg. revenue /month
    $3,023
  • Avg. sessions /month4,350
  • Avg. profit /month
    $2,000

Description

General description

MiniMini brand was started August 2015 focusing on trending baby and children clothes. We have previous experience with local bricks and mortal store. We decided to focus on baby and children clothes because we wanted to sell products that are demand all round the year and keep our store busy always. However with offline store we are limited that’s why we decided to take the business to the new level. Then easiest way was to start a dropshipping MiniMini store in December 2017. Benefits of dropshipping is no need to stock inventory and huge varieties, so there is very little cost in running the business and you make money upfront before needing to spend money on the product which is great.

Our website is really well maintained, all product descriptions and names are touched by us so everything follow the same pattern. We develop the blog so additional benefits we added to all clients.

So far we have established a great connection with our clients. Our customer service is perfect I can say, they respond to every case in less then 3-4 hours. Talking about numbers we have over 6% returning customers. This number grows every single day. The conversion rate (CR) is near 2% that means for every 50 visitor you will generate a sale. I have uploaded a screenshot from the [REDACTED] Facebook has a following of 7,500 people and is growing weekly. We have an email list of 1700 customers and subscribers and the store makes great money from emails alone.

Shopify Suggested Retail on this store is $35,670 we are selling it for only $22,000. If you have researched the baby clothes market probably you have noticed the trend is on the rise. This is the right time to own this store and take it to the next level.

Our partner in China is really good Aliexpress seller with prompt background and many positive feedbacks. Most orders are proceed and delivered within 10-12 days (standard shipping) and 5-7days (express shipping). We have great communication so if anything happen we solve the issue in no time. We tested few sellers until we find the right one.

We are selling the shop because we have other business that at the moment takes most of our time. It's really hard to manage few shops at the time you have to choose to focus on so all energy goes to one place. We really put a lot of work on this shop and we really want to sell it to responsive person whom will really take care of it.

We have few freelancers that look after the shop, they manager products, orders and blogs. For sure there are very inexpensive. I and my team will onboard the new owner to help make sure the transition is easy and will even help you succeed with mapping out a strategy for you.

Why should someone buy this store?

  • Made more than $51000 in revenue
  • You can run this store with just 1-2 hour of work per day
  • There's a total of 4700 products added. Adding new products from AliExpress is very easy using Oberlo App
  • Average order value is $42
  • Repeat customer rate is 5.3%.
  • Facebook Account with Product catalogue
  • Facebook pixel has been implemented right from the start of the website
  • Abandoned cart email with 3 steps and further discount
  • Store is linked with trustpilot and automatically we ask for feedbacks. So far we have great feedbacks.

How can the future owner improve the business?

Think about more promotions and sales channels. Instagram influencer are great way to expand. Focus more on email marketing with personal promotions. Every customer needs attention. Give it via email. Facebook advertising need to be more comprehensive. Look for new trendy clothes and promote them. People like new thinks don't be afraid to test. Google Adwords also need more attention. So far we only used retargeting and people searching for our brand minimini SEO need to be improved. We did a lot of work to make our products visible but need to be improved with link building and etc. Try new games and promotions. People like playing games and win. This will emphasize the brand awareness.

What work have you put into the store?

We improved the theme, add other gadgets like timer, trusted icons, remaining balance for free delivery (not from the apps), blog posts, stock images, unique product name and descriptions, reviews, tags, other collections. Facebook product catalogue with over 25k products. Linked with Trustpilot for reviews, clients automatically receive emails asking for feedbacks. We have image optimizer so all pictures are SEO friendly and low size. Automation email for abounded carts with 3 step strategy.

This business was founded: over 1 year ago
Time to run this business: approximately 10 hours per week

Traffic and Performance

  • Avg. revenue /month
    $3,023
    Verified
  • Avg. sessions /month4,350Verified
  • Avg. profit /month
    $2,000
  • Profit Margin30%
  • Avg. sales /month200
Other details about profit: We run ads in Facebook and Google. The best thing of dropshipping is that you can reinvest the incomes straight away if you see potential. Currently we spent like $1000 on advertising. Most of it goes to Facebook. Other expenses are for freelancers but they are not much: $0.25 for uploaded product, $15 for blog post.
Total revenue
  • $51,386
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 73,953Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Employees
      $50
      /month
    • Domain
      $19
      /year
    • Oberlo
      $30
      /month
    • Facebook, Google
      $1,700
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

    • Personal support after sale

      I will support the new owner for 1 month until the smooth transition is complete and everything run normally. This include some advices and tips what should be done further in order to establish a sustainable business growth.
    • Domain

    • Product photos

      All pictures available within the store will be automatically transferred with the store.
    • Social media

      Total followers7,900subscribers
    • Suppliers

      Not Included
    • Mailing List

      1,700subscribers

    Share

    G
    GenoCurrent store owner
    Owner of few websites. Currently working on other business for chatbots with a digital agency.

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