Mntn & Moon
Mntn & Moon was started in November 2015 on Shopify. We offer handcrafted blankets with a couple additional outdoor products. The brand does well in the Outdoor niche but can also thrive in Home and Gifts categories.
The brand has an established presence on Instagram and Pinterest with 3,545 followers combined and tens of thousands of re-pins on our Pinterest. Pinterest is a main driver of sales with each pin linking directly back to our product pages. Instagram is also a great source of traffic and sales as customers like to share photos of our products in their feed. The brand does have a Facebook page (with 303 page likes) but it is not currently active. All social media accounts will be included in sale.
E-mail list includes 804 total subscribers and is currently only used during holidays to promote sales events. The mailing list is managed with MailChimp.
Traffic is a nice mix of organic, direct, with very little paid traffic from Pinterest ads.
Social media and Google search are the main sales drivers with 61% of traffic coming from social media and 22% from organic search (Google, Bing, etc).
Average Monthly Profit $537.45 USD (over 12 Months) Average Profit margin 38% Average Monthly Order Volume is 27 orders (over 12 Months) with peak sales being in Q4 (September through December) during the holiday season in the United States.
This business is perfect for anyone who wants an established business with all of the ground work covered. There is plenty of opportunity to drive sales through social media, online ads and publisher/influencer marketing.
Currently, the business is only worked on ~3 hours a week. Time is spent answering customer service e-mails, shipping orders and prepping inventory for sale. Unfortunately we (current owners) do not have the time to work on the business more than a few hours a week. This makes Mntn & Moon the perfect opportunity for a new owner to take the business to the next level.
Financials and traffic
Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.
|Subscriptions (ie. Mailchimp, apps)||
|Advertising (ie. Adwords, Facebook ads, etc.)||