All prices in USD
$145,000
  • Avg. revenue /month
    $3,784
  • Avg. sessions /month7,014
  • Avg. profit /month
    $3,000
  • Inventory value
    $5,000

Business Story

Why this business was started

I saw a very underserved niche in the market that I have since been filling the void. It is still a niche that is in high demand and always will be. People are fanatics about this stuff and go crazy for it! I noticed on social media, people would comment on others photos "where did you get that?!" like it was some [REDACTED] I provided the answer to them!

The reason of selling this business

It's time to move on!

What's involved in running this business

Dropshipping which entails sending email orders or ordering from the supplier, which takes less than 3 minutes per order. Average of 2 orders per day equals five minutes per day of ordering. Then the supplier gives tracking and we update the order with tracking.

This business was founded: about 3 years ago
Time to run this business: approximately 5 hours per week

Description

General description

A unique home decor and furnishings dropship store with a great niche - for those who want a modern, Rustic farmhouse style that don't want to filter out all the others. Mostly handmade and domestic products. Product assortment opportunity is endless. We do keep MINIMAL physical inventory for only one vendor (takes up about 10 square feet if laid flat) however no physical inventory is necessary for the remainder of the store.

Valuation is 1.5x projected 2018 revenue based on growth patterns on all sales channels.

Why should someone buy this store?

We do not do any paid advertising. Right now we have an email list of about 1,000 subscribers and a social media following of 35,000 plus 600k+ impressions monthly on Pinterest. SEO value is crazy on this store and ranks above Amazon and Wayfair for a lot of keywords. We also sell a select few of our products on third party sites with Shopify's integrations.

How can the future owner improve the business?

Incorporate paid advertising and streamline the ordering process. You can see that our lowest month ever was because we had to return about $3,000 worth of back orders due to a glitch in the process. A learning curve that you won't have to deal with because the knowledge will be passed to you!

What work have you put into the store?

Built the branding, social media following, email list, loyalty program, website experience and product build-outs.

Traffic and Performance

  • Avg. revenue /month
    $3,784
    Verified
  • Avg. sessions /month7,014Verified
  • Avg. profit /month
    $3,000
  • Inventory value
    $5,000
  • Profit Margin40%
  • Avg. sales /month65
Other details about profit: Each type of item has a different profit margin, ranging from 30-60%. Our highest sales months were legitimate and we were selling via Amazon and Houzz which tripled our sales, however decided not to sell on those platforms anymore as we didn’t have the bandwidth to handle all the orders. It is now only via SEO, email, Pinterest, and organic social media that we get all of our conversions.
Total revenue
  • $143,796
    • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 266,568Visits
    • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $20
      /month
    • Inventory warehouse
      $0
      /month
    • Employees
      $1
      /month
    • Domain
      $20
      /year
    • Photoshop
      $30
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      Buyer will own all files created for logos and branding. Will be transferred via cloud.

    • Personal support after sale

      Will provide personal support up to 3 months post-sale. This includes introduction to suppliers and vendors, transfer of social accounts and MailChimp account, and any necessary training.

    • Domain

    • Product photos

      Buyer will own all photos. Will be transferred via cloud.

    • Social media

      Total followers35,000subscribers

    • Suppliers

      Not Included

    • Mailing List

      5,000subscribers

    Seller‘s Advice

    How to grow this business

    • Social media
    • SEO
    • Facebook and Pinterest ads
    • Amazon and Houzz listings

    Skills to have

    Nope! The store runs like clockwork. Just relationship management with vendors.

    Share

    TH
    The H.Current store owner

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