All prices in USD
  • Avg. revenue /month
    $2,840
  • Avg. sessions /month4,846
  • Avg. profit /month
    $1,400

Business Story

Why this business was started

I saw great opportunity and potential in the dog industry. The reason is that our clients are the dog lovers who treat and love their dog as a family member. I paid special attention to the dog clothes, which turned out to be a bull's eye. From year to year, more and more dog owners dress their pets and even create them Instagram profiles! That proves dog clothes are becoming more and more socially acceptable and even more desirable.

The reason of selling this business

I have new business ventures that I want to get involved in. Selling this store will help me focus on the new project fully and obtain financing for development.

What's involved in running this business

Order fulfilment takes less than 10 minutes per day. Store is almost fully automated.

Customer emails take a small amount of time per day, with inquiries and questions. Estimated time is 1 hour per week.

Managing Facebook ads campaigns, dealing with suppliers and customers and also engaging with the audience on social media is required, and takes 1-2 hours per day.

This business was founded: 9 months ago
Time to run this business: approximately 14 hours per week

Traffic and Performance

  • Avg. revenue /month
    $2,840
    Verified
  • Avg. sessions /month4,846Verified
  • Avg. profit /month
    $1,400
  • Profit Margin30%
  • Avg. sales /month90
Other details about profit: Product cost with shipping is at about 30-35% of the selling price. After all costs profit margin is 30%. I have stopped running ads at the end of February. This is how it works running this business for 5 months: Average monthly revenue between Oct and Feb: $4,250 (£15,700 is equal to $21,200 in sales). FB Ads cost (5 months): $6,500 Product cost with shipping: 1/3 of selling price Minus fees and store cost. Profit: ~$7,000 (~$1,400/mo)
Total revenue
  • $22,721
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 38,774Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Domain
      $9
      /year
    • Paid Aps
      $30
      /month
    • Facebook Ads
      $1,300
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      Master logo in photoshop with transparent background in two versions: with black subtitle and with white subtitle. Also all other branding images placed on the site. All of above will be transferred via google drive and email.
    • Personal support after sale

      Not Included
    • Domain

    • Product photos

      All products photos will be transferred to the buyer of the site. They are included with the store.
    • Social media

      Total followers2,459subscribers
    • Suppliers

      I have very good relationship with the supplier and talk to him daily via Messenger. He answers immediately and speaks english very well.
    • Mailing List

      450subscribers

    Seller‘s Advice

    How to grow this business

    I would definitely increase the Facebook ad budget and start advertising products in Google Ads as well. I also recommend extending the reach of your ads to other countries, as so far the ads have been targeted only on the British market. The best way to grow this store is with a bigger budget, which I cannot afford at the moment. I would also keep find new hot products and update them in the store. The social media accounts attached to this store also needs more work, which leave room for even more of a growth potential.

    Skills to have

    Familiar with Facebook ads. English speaking to be able to answer customer emails. Copyrighting skills to be able to post on Facebook and Instagram.

    AM
    Artur M.Current store owner
    Mr Fluffy Puppy is a pet niche store. I started this business 5 months ago focusing ONLY on UK customer. There's plenty of space and potential to scale this business on other english speaking markets as well.

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