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$5,000 USD

MSelected

www.mselected.com

Appears in Health and beauty , Medium Business, Inventory, Cell Phone, Business and Franchises under $5,000

General description

Beautiful online store for natural, organic luxury cosmetic, originally for the German market (can be easily translated). Customers are women between 30-50.
Store is two years and has grown organically, meaning there is a lot of potential to scale up the store fast and easy, in case you want to stay in Germany.
I am only selling the store as I am launching my own brand very soon.
Also Im open to remain as an advisor / buyer / country manager for a monthly fee or percentage of the revenue, it is up for discussion.

Financials and traffic

Profit comes from selling the cosmetics. I shipped myself.

Average profit/month

$240 USD

Average overall profit margin

40%

Average number of sales/month

7

Value of inventory

$2,300 USD

Lifetime revenue

$15,494.00 USD

Lifetime traffic

17,152 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

Its about 50% buying price, shipping and taxes.

Expense item

Cost

Shopify plan

$35.00/month

Subscriptions (ie. Mailchimp, apps)

$15.00/month

Domain

$0.00/month

Inventory

I shipped and packed packages myself.

Located in Berlin

Willing to ship inventory

Willing to transfer relationships with suppliers

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media

Facebook

mselected

Instagram

m.selected

Mailing list

119 subscribers

Social media followers

7,000 people

Q & A

Do you work with any employees, freelancers, or contractors?

I can suggest photographer and graphic designer I work with. They are great!

Why should someone buy this store?

  1. 22% returning customers
  2. Average of 111 USD basket value
  3. High potential - I grew this shop purely through WOM, no marketing expenses yet - meaning it will be VERY easy to scale it up
  4. The beauty of this shop - I can not highlight enough, how many times I got compliments purely on the look and feel for this shop
  5. Amazing luxury brands within a store that attracts women who have money and like to spend it on self-care
  6. Me - Im open to remain as an advisor, buyer or even country manager for the store, since I have a lot of marketing knowledge, contacts and expertise in the industry

How can the future owner improve the business?

Scale it up through some smart marketing investments, PR and expanding the brand portfolio. I can send you some suggestions for free, I have a lot of ideas.

What work have you put into the store?

A lot.
Building the store from scratch, buying products and negotiating with supplier, product photo shootings, e-book writing that is sold on the store, blog posts to improve SEO and organic growth, growing social media base

How many hours does it take to run this business per week?

4 hours

$5,000 USD

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