All prices in USD
$107,500
  • Avg. revenue /month
    $4,994
  • Avg. sessions /month13,392
  • Avg. profit /month
    $3,500

Business Story

Why this business was started

We have been in business for over 5 years with multiple ventures. This is just one of our many stores.

The reason we started this website is that we saw a great opportunity in selling Health and Beauty products to women.

We manage the website for 3 hours per day ONLY, while our virtual assistants do customer suport and social media content.

Our revenue says it all, our website converts.

The reason of selling this business

We have a brewery. Unfortunately we don't have enough time to run this store with increased workload. Also we want to buy more equipment for production. The brand has been growing from day one (as seen in the graph).

What's involved in running this business

Daily tasks include:

Checking with the virtual assistants that everything is running smoothly, Marketing and ad spent social media posts, Customer inquiries, Social media posts, Responding to messages/emails, Fulfilling orders, Ordering from suppliers.

This business was founded: over 3 years ago
Time to run this business: approximately 20 hours per week

Description

General description

My Vanity Passion is a stable and scalable online store, which specializes in quality offers, innovative beauty trends, skin care, as well as products to lose weight.

My Vanity Passion essentials included:

  • Facebook page and Instagram of 30k + Followers
  • Email list of 10,000+ subscribers
  • Messenger list of 30,000+ subscribers on ManyChat
  • Google Analytics
  • And most indispensable

Why should someone buy this store?

My Vanity Passion allows a better scale and easier opportunities for growth.

How can the future owner improve the business?

Increasing the budget for social media campaigns, develop more email marketing campaigns to improve sales and brand presence, SEO optimization, writing blog articles to increase the organic traffic of the page and exploit the affiliation system through influencers.

What work have you put into the store?

My Vanity Passion is a unique store created from scratch and based on research best niches with greater demand, also we developed and optimized campaigns (different sales funnels were implemented to get the best conversions), search and choice of star products, detailed descriptions for every product in the store and tests of many variables (colors, fonts, text, etc.). The identity of the brand were designed with principles that reinforce its presence and easy recall.

Traffic and Performance

  • Avg. revenue /month
    $4,994
    Verified
  • Avg. sessions /month13,392Verified
  • Avg. profit /month
    $3,500
  • Profit Margin27%
  • Avg. sales /month186
Other details about profit: Shopify does not show complete revenue figures. We also earn from cash sales which accounts for around 30% of our total revenue.
Total revenue
  • $219,746
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 589,255Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Employees
      $600
      /month
    • Domain
      $38
      /year
    • Theme
      $47
      /month
    • Facebook
      $4,000
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      Logo and Branding assetss will be provied. Including Marketing (Cold-Warm-Hot) data/ads. All using the buyer preferred way of data sharing method.
    • Personal support after sale

      There will be up to 4 weeks of training and support to go over all operations and marketing plan through chat.
    • Domain

    • Product photos

      Automatically through the Shopify account and theme.
    • Social media

      Total followers30,000subscribers
    • Suppliers

      Suppliers contacts will be provided. The Brand ships all order using Estafeta and Fedex.
    • Mailing List

      10,000subscribers

    Seller‘s Advice

    How to grow this business

    There is huge potential for this brand & store. I would increase advertising and focus on more collaborations as there are so many people who want to be brand ambassadors. I would create new designs, a subscription box for recurrent customers.

    Skills to have

    It's perfect for anyone who has little time, or has a full-time or part-time job.

    Since it only requires 20 hours a week it would be perfect for digital nomads, or anyone that values their time and loves to travel.

    Ideal skillset for the new owner would be basic understandings of the shopify platform, social media ads and general business management.

    Share

    MP
    My P.Current store owner
    We are passionate entrepreneurs willing to answer all your questions about how the business works.

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