- Avg. revenue /month$11,978
- Avg. sessions /month8,224
- Avg. profit /month$2,429
- Inventory value$3,395
Why this business was started
After a few failed businesses I finally found these backpacks that were instantly selling very well. I realized that there is a great demand for this type of backpacks and started scaling the store. The store is about 1 year and 3 months old and has made it to 2.680 orders until now. I am improving it every single day since it all started. With growing numbers and sales, there was more work. I couldn't handle it all by myself so I reduced the advertise spendings again. Since the shop has already turned in a real brand, new customers are coming every single day, even without any advertisements. That's mostly because of a good SEO and existing customers, who are showing their bags to their friends. A big advantage in this type of products is that you can take very nice pictures of the bags while they're in action. So I hired some photographers that delivered me around 200 product pictures by now, so I always have something to upload on Instagram & Facebook.
The store language can easily be changed into any language, so that you can sell in every country.
The reason of selling this business
Over time my interests were going in different directions, so I started 2 more successfull stores (one automatic AliExpress store & one Print-On-Demand store) which are more profitable for me. I simply don't have the time to manage 3 stores at once. There is a very big potential in this store that needs to be exploited by someone who has the time and ambition.
What's involved in running this business
Ordering products from Aliexpress at a reduced price (giving you the contact information of my supplier, fulfilling orders, deliver customer support. Optional: - I always ordered the backpacks to my own house to pack them into new and nicer boxes with own letters and brown paper inside. - Posting pictures on Instagram and Facebook (Big Instagram Account of 3,8k followers included in sale)
Traffic and Performance
- Avg. revenue /month$11,978Verified
- Avg. sessions /month8,224Verified
- Avg. profit /month$2,429
- Inventory value$3,395
- Profit Margin27%
- Avg. sales /month177
- Shopify plan
- Inventory warehouse
- Email marketing + pop up email windows
- Facebook ads 20$ per day (spending is up to you)
- Adobe programs (Photoshop, InDesign) Free ones are also usable
Logo and branding assetsMany different Logos customized for the medium (Instagram, Facebook, Website); website banners; Customized advertisements for Instagram and Facebook. All can be transfered via Dropbox or Wetransfer
Personal support after saleOffering my help wherever it's needed. From step one of understanding all Shopify settings up to Facebook ads and social media care until the new owner understood everything. Also giving away my contact information, so that the new owner can contact me anytime up to 6 months later. We can easily connect via Skype or Whatsapp.
Product photosOver 200 professional product images taken by photographers. All can be transfered via Dropbox or Wetransfer
SuppliersGiving you the Aliexpress supplier contact information with customized reduced prices for buying the backpacks. He is very reliable and fast with shipping.
How to grow this business
To grow the store over the next 5 years and reach the full potential, I would spend more time in searching for a local manufacturer, since the backpacks only come from China until now. The production + shipping would be much cheaper and the profit margin would be even higher. A more advanced step would be to find a manufacturer that offers vegan leather products, so you can offer both: Real leather and vegan leather. The third step I would take is to develop completely new backpacks to differentiate yourself from all the others. This step is not that hard, considering you already have your manufacturer at this point.
Skills to have
The new owner should have some experience in Facebook advertisements. The ads that are used for this shop are very easy to understand and can be learned in a few days or less. Another usefull skill would be to have a big ambition to put in work, because this store has so much potential.
Our features for a secure experience
- Verified revenue and traffic
- Secure messaging platform
- Escrow payment system
- Dedicated migration team
Why use Exchange?
Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores
Verified listing data
The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.
Secure messaging platform
You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.
Encrypted payment capture
Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.
Take time to inspect the business
Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.
Safe store transfer
When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.
Post-purchase 24/7 Shopify support
Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.