All prices in USD
  • Avg. revenue /month
    $16,562
  • Avg. sessions /month16,028
  • Avg. profit /month
    $8,855

Business Story

Why this business was started

Passion for eCommerce, and extremely successful background in scaling online businesses. Neon Art is an evergreen category with optimal margins and will never fade out of style. This is a self-sustaining business with a VA and all tasks are automated. Significant growth opportunities with testing new marketing channels.

The reason of selling this business

Putting my resources and capital into an online wellness brand that I've recently launched (also eCommerce/Dropshipping).

Priced to sell* Valued by Shopify at >$500k when we were running ads and capturing more revenue (2019 + 2020) Priced for a quick acquisition as we're using the funds to fuel our new venture Domain: [REDACTED] Company age: 4 years Category: Neon Art / Neon Signs Type: eCommerce / Dropshipping eCommerce engine: Shopify Lifetime sales: >$837,000 USD

**IMPORTANT NOTE: Neon X's monthly revenue averaged $20,000-$100,000/mo when we were actively focusing on the business and injecting marketing spend into paid ads across FB/IG/Pinterest. The reason why our current average revenue is now $20,000/mo is because we are not currently investing in paid ads or customer acquisition strategies (most current orders are organic, which is great and validates our SEO strategies and customer loyalty). This business is vastly undervalued by Shopify for the reasons above (previously valued at $500,000 in 2019). This business is aggressively priced on Shopify Exchange for a quick and seamless acquisition.

This is a thoughtfully-built and automated online business with significant opportunity for incremental growth. We have an established relationship with our supplier including pre-negotiated favorable product pricing. We have also negotiated exclusivity and are the only business in the world that produces and sells the timeless Hypebeast OG (Air Jordan Neon Sign) that is our most demanded product. We have a VA overseas that handles all support and production (only $6.50/hour) that is fully trained on the mechanics of the business. We capture a significant portion of revenue from organic search (due to longevity of site and relevant meta-data) and organic pinterest. Traditionally paid Facebook marketing has been very lucrative and our key acquisition channel (neon art is very 'IG-friendly'). The acquisition also includes all past customer data and order information which is powerful for optimizing FB ads. Like most online retailers, Neon X captures a vast share of its revenue from the Cyber week and the holidays.   Neon Art is a timeless and evergreen product category which will never “go out of style”, making this business compelling and unique compared to niche e-commerce companies.  

What's involved in running this business

Most tasks and jobs are outsourced or delegated (internal VA, paid marketing agencies, several automation technologies, supplier has been sources and conversion data automatically is sent, etc).

Overall strategy and direction of the business will be required to ensure the agency and VA are running the machine optimally. Also a vision for how to further scale the business and take it to the next level will be instrumental considering the vast growth opportunity.

This business was founded: about 4 years ago
Time to run this business: approximately 3 hours per week

Traffic and Performance

  • Avg. revenue /month
    $16,562
    Verified
  • Avg. sessions /month16,028Verified
  • Avg. profit /month
    $8,855
  • Profit Margin45%
  • Avg. sales /month80
Other details about profit: The business has not been given the attention it deserves to maximize profit opportunities. Very minimal paid marketing investment has been injected over the past two years. There is significant opportunity for revenue growth depending on marketing budget.
Total revenue
  • $844,654
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 817,441Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Employees
      $385
      /month
    • Domain
      $12
      /year
    • email marketing, automation apps, etc
      $450
      /month
    • Facebook - very minimal and should be drastically increased to produce more revenues
      $2,000
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      All assets will be shared and transferred electronically
    • Personal support after sale

      VA is already sourced and can continue working for Neon X. Supplier is willing to work with a new owner. Paid marketing agency is also willing to work with a new owner.
    • Domain

    • Product photos

      All assets will be shared and transferred electronically
    • Social media

      Total followers28,000subscribers
    • Suppliers

      Supplier relationship is included
    • Mailing List

      7,000subscribers

    Seller‘s Advice

    How to grow this business

    Opportunities for growth: - We believe Influencer Marketing could be an untapped revenue channel that can drive significant volume at an effective CPA - Capitalize on Pinterest through organic and paid ads - Affiliate Marketing (lifestyle/entertainment blogs, review sites, deal partners, etc) - Further optimize SEO via relevant blog posts - Expand custom sign side of the business through an automated 'custom design' Shopify app - B2B partnerships - forging relationships with other non-competitive brands to exchange referrals with co-marketing campaigns - Expanding catalog product line to provide more options to customers (example categories include lifestyle, sports, trends, holidays, pop culture, etc)  We’re looking for a motivated buyer with experience in e-commerce to help take Neon X to the next level of growth. 

    Skills to have

    The majority of necessary tasks and roles can be delegated or outsourced. General understanding of business, ecommerce, and online marketing will help.

    TF
    Tyler F.Current store owner
    Serial entrepreneur and eCommerce professional with a history of successfully launching and scaling online businesses.

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