All prices in USD
  • Avg. revenue /month
    $645
  • Avg. sessions /month701
  • Avg. profit /month
    $500
  • Inventory value
    $165,000

Business Story

Why this business was started

I have been working with watches for many years and decided to start a vegan fashion brand as I was passionate about the idea and believed it will only grow which it becoming more true everyday. I also wanted to make a side income. I ended up designing and manufacturing two watch models and delivered them to Melbourne from where I shipped them.

The reason of selling this business

I have been thinking about selling for a year but have yet to find the suitable person who can take the business to the next stage. It is not about the money. I'm very busy with two other large ecommerce stores and it is unfair keeping this brand idle. There is a lot of potential here and hope the right person buys it.

What's involved in running this business

Currently, I'm only spending about 1-2 hours running this business. Most traffic comes from already existing organic SEO and previously completed PR and blogging and influencer work. We send regular emails to our small audience and the business converts occasionally. Our feedback is so far 100%. I have an outsourced staff who keeps an eye on the store and responds to any emails etc. However, as mentioned, there is a lot of potential for growth.

This business was founded: over 5 years ago
Time to run this business: approximately 2 hours per week

Traffic and Performance

  • Avg. revenue /month
    $645
    Verified
  • Avg. sessions /month701Verified
  • Avg. profit /month
    $500
  • Inventory value
    $165,000
  • Profit Margin70%
  • Avg. sales /month5
Other details about profit: The numbers showing here are only about the online store. I have sold many watches outside of the online store to weddings and other events and groups.
Total revenue
  • $41,304
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 44,900Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Inventory warehouse
      $40
      /month
    • Employees
      $30
      /month
    • Domain
      $10
      /year

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      The brand folder has 3000 files. This includes photos, videos, marketing efforts, brand information sheets. Basically everything that has to do with the brand. These assets will be transferred by OneDrive.
    • Personal support after sale

      The brand will come with 6 months (180 days) support as part of the sale. This support is FREE and is part of the sale. I will support you in whatever you need. Most notably, I can explain how the watch industry work, how to make watches and the complete supply chain system from manufacturing to delivery. I will pass you on to the watch factories to help you design future watches in Japan and Switzerland. However, if you choose to make in China I will also provide you all the contacts I have with very high-quality factories. I have over 10 years experience in the watch business and will make sure we leave no stone unturned for a successful transfer and brand growth.
    • Domain

    • Product photos

      All photos as per site. And much more used for marketing. The photos will be transferred through OneDrive or by any other means suggested.
    • Social media

      Total followers12,000subscribers
    • Suppliers

      All factories / suppliers information and relationships will be transferred to the buyer.
    • Mailing List

      3,000subscribers

    Seller‘s Advice

    How to grow this business

    The business needs content and a solid marketing plan. The potential for growth is there for grab. The business has been running since 2015 but I have not developed it much due to other commitments. I will pass on all the factories to you who will help and guide you if needed, and my support will also be there to ensure growth. The business needs to make more affordable watches and use relevant influencers and social media to grow. The brand needs a little injection of capital to take it to its full potential. The foundational work has been done, the brand only needs the right minded person with passion to take it to the next level.

    Share

    NN
    Nelson N.Current store owner
    HI, My name is Nelson and I'm a watch designer and a specialist in the industry. I have been working with watches and ecommerce for nearly a decade now. I have one previous successful exit and the business went on to become the biggest watch business in New Zealand. I developed this brand out of passion and to show my design and manufacturing ability to my existing clients. I'm currently working with a couple of big clients on their watch business. This business needs a creative marketing specialist. This is a unique opportunity.

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