- Avg. revenue /month$6,774
- Avg. sessions /month8,671
- Avg. profit /month$1,200
Why this business was started
Hi everyone! Firstly: we sell in 5 countries, and this store is 1 out of 5. Please ADVISE: this is a package deal. I am looking for a future owner who wants to buy the whole business (5 identical webshop each targetting a different country.).
I started this business during my study in the Netherlands almost 2 years ago. I started this business because I always hated the 9-5 and was scared when I would graduate and would go work at some boring company. I wanted to create my own life and live life on my own terms. I wanted the freedom to work where I want, whenever I want.
Therefore I was looking for interesting business models, thats where I found dropshipping. Low risk, but endless possibilities. I scouted wholesalers and found that this product was selling really well. Thats where I decided to buy 1 for myself and try them out. I absolutely loved them. Even my friends and family asked me where I got it. Thats when I thought: 'maybe other people would really love them aswell'. So I created a store and started selling. Now it's an 7-figure revenue making brand with a team of 10 persons. PS: the whole team stays if I find a new owner. No need to find people.
The reason of selling this business
I am also working with a friend of mine on another business. I am selling this business as we are in the process of expanding our e-commerce operations and need additional capital to buy inventory in bulk for our other business. If we didn't need the capital, I'd hold onto this gem for many years.
What's involved in running this business
The key components of running this business are: - Advertising: making advertisements on Facebook, Google and occasionaly Pinterest. - Order fullfillment: one of my employee's extract the order csv. sheets from Shopify and sends it on Skype to our supplier. The supplier fullfilles everything in 2/3 days and then they get shipped out with custom packaging and thank you card to the customers in the different countries. - Customer service: So for each country I have a store manager who runs the store and who handles the customer support. Therefore you always have someone who can level with the customers on a local level and ofcourse have the perfect spelling and grammer for that language. - Emailmarketing: I have an emailmarketing team who runs the flows and campaigns for each store wherein customers are being asked to return to the store for more products, discounts and other sales promotions. - Administration: I have an employee who does the Profit and Loss on a daily basis. So you always have insights in how the business is performing on a daily level.
The only thing I do: is being busy with the advertisements department.
Traffic and Performance
- Avg. revenue /month$6,774Verified
- Avg. sessions /month8,671Verified
- Avg. profit /month$1,200
- Profit Margin18%
- Avg. sales /month700
- Shopify plan
- Upsell app, Parcel Panel, Klaviyo
- Facebook, google, pinterest
- The salary of my store managers is variable. They get a % of the net profit. Therefore it is hard to determine howmuch it exactly will be since the profit will vary.
Physical inventoryNot Included
Logo and branding assetsI have this all in my drive which can easily be given to a potential future owner. I can download the files instantly and send them to you with WETRANSFER.
Personal support after saleI am able to assist you to learn about the business. We first can have multiple calls through zoom to show you all the processes behind the business. How we use the different advertisement methods, the way we communicate with our supplier, how we do order fullfulling, meet the team etc. I can call through Zoom between 2-4 weeks. For how long I can help you is determined when you start to learn the business and how fast you learn, but this way you have an indication. But I am ofcourse open to make sure my business is in good hands of the new future owner.
Product photosI have this all in my drive which can easily be given to a potential future owner. I can download the files instantly and send them to you with WETRANSFER.
SuppliersOur supplier is the manufacturer of the product and also our agent. He has the branded packaging and his team can easily process 5000 orders per day.
How to grow this business
This store is the DK store. We sell in 5 countries, and this store is 1 out of 5. Please ADVISE: this is a package deal. I am looking for a future owner who wants to buy the whole business, not just one domain webshop. Also, I will be noting the key stats of the business as a whole and a breakdown in the cost section per webshop so you get a detailed overview. The other stores are including the price breakdown per store (this is based on 1x the annual earnings after taxes, also negociable):
- This one, DK = $30000,
- NL/BE = $30000,-
- FI = $9500,-
- SE = $30000,
- DE = $50500,- Totality of the business: $150.000
The product we are selling is super simple but is absolutely helpfull and people are loving it. I am wearing them myself aswell. It is a general product and almost everyone wears it.
So a few key stats this year: - Over $800.000 in revenue. - More than 46.000 orders. - More than 180.000 same products sold. - Revenue from emailmarketing: €50.000 - 40.000 active email list. - AOV is around €24,-. Profit marge is €17-€19, depending on the country. - Facebook Feedback score: 4.2
FOR FUTURE OWNERS: What opportunities lies ahead: - Increasing the AOV. This product is screaming for some upsells since alot of products go very well with it. I havent been testing much with this because the original funnel was already selling fantastic, so to be honest I got a bit lazy. But I am sure this AOV can increase.
Expanding to different countries: I have tested this funnel incredibly long. Thats why I was able to sell and still sell succesfully the same product for over 1.5 years. Leveraging this knowledge you can duplicate this to other countries and start selling there aswell.
The business is fully branded with custom packaging and fast shipping. The packaging is still plastic. For environmental purposes I would change this to craft bags.
Emaillist: the emailmarketing team is loving my customer base since we are consistently doing profitable campagnes for over 1.5 years. Adding more promo's, extra products or even better campaigns can increase the sales from our active email list.
Professionalize the website: the content on the store are still videos of my showing the product in my student room. Although the site has a high conversion rate, I can recommend to try to professionalize the store.
Experiment more with Pinterest. Pinterest is doing really well, but I dont have the skills for that platform quite yet.
As a close: it's hard to put all the information about my business in one sheet therefore you can always contact me if you are seriously interested so I can show you the total business and the infrastructure behind it.
Skills to have
Skillset: - FB ads - Content creation - Managing a team - Managing logistics - Managing Customer experience
Long story short: you need to have ran a business yourself that did atleast €50.000-€100.000 in sales. Then running this business wont be new.
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