All prices in USD
  • Avg. revenue /month
    $36
  • Avg. sessions /month233
  • Avg. profit /month
    $73

Business Story

Why this business was started

The reason I decided to start this business was to learn about digital marketing and ecommerce. I thought the fashion industry was the most suitable option due to the facility to start selling and the constantly growth of the environment and opportunities. I am currently studying Business Sciences and I wanted to learn more about how everything really works and get to know from first-hand how to market products properly. This is a great store to test things and really undersand how the ecommerce and digitar marketing works.

The reason of selling this business

The purpose of selling this business is to free some time for myself, as I am currently running another store, studying at university and working in a marketing agency. This store was the first one I created, and I haven’t been active enough the last few months (that is why the average monthly revenue is low).

What's involved in running this business

The principal task in running this store would be advertising and promoting the products. I started with influencer marketing in Instagram and later used the pixel to run LAA in Facebook Ads. Fulfilling orders and ordering the products from suppliers is quick with Oberlo and using mass fulfilment tools. Customer service is not a problem as I make clear customers know the shipping time is 2 weeks. Also, with the Sponsorship Program we have, our Ambassadors usually take care of the concerns and questions from clients.

This business was founded: almost 2 years ago
Time to run this business: approximately 20 hours per week

Traffic and Performance

  • Avg. revenue /month
    $36
    Verified
  • Avg. sessions /month233Verified
  • Avg. profit /month
    $73
  • Profit Margin36%
  • Avg. sales /month16
Other details about profit: Average monthly Revenue would be $202,02USD; therefore 36% is $72,7USD if inactive months were not considered. Sales come in when an ad is posted or the days after. If you schedule daily shoutouts (influencers with 50-200k followers), you should make 5 orders per day easily.
Total revenue
  • $747
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 4,911Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Employees
      $1
      /month
    • Domain
      $10
      /year

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      All logos, designs and AD SETS will be included in the exchange. I can also include an excel spreadsheet with over 100 instagram influencers with their current following, their engagement rate %, and their cost per post and per story (1h, 12h, 24h, 48h, permanent posts, and special deals agreed). Another excel spreadsheet with all the accounting information since day one, dates when influencers post were done and how many impressions/sales generated, best hour to post with each influencer (because their following can be from different parts of the world) and everything needed to run the store. All will be transferred though mail, google drive or your preferred form.
    • Personal support after sale

      One week of training (if needed) and explanation of how to make everything work, including all apps installed and advertising with influencers, Facebook Ads, email marketing and sponsorship program. Three weeks of any time support and advice. As I said before, I am currently running another store that generates 5-figures each month (with 26,4% net profit) so I should be able to solve any problem or question.
    • Domain

    • Product photos

      A photo gallery with more than 450 pics can be sent to use for promotion. The products best sellers have at least 20 photos each, in order to change the pics of the ads and don’t use always the same. Also, our Instagram page has nearly 50 photos that clients have posted tagging us (it gives social proof and presence of an actual brand).
    • Social media

      Total followers5,860subscribers
    • Suppliers

    • Mailing List

      705subscribers

    Seller‘s Advice

    How to grow this business

    I would schedule daily post with influencers and fashion pages on Instagram, with only two weeks the Facebook pixel should have enough info to start a campaign with LAA. At this point, if the AOV and Conversion Rate hasn’t changed much, you should have around $300USD net profit, which you can invest into testing ad sets to find the one that performs better. Once the ball start rolling, you let the targeting to facebook and only focus on renewing the ads and email marketing.

    Skills to have

    Should understand how dropshipping works and be familiarized with social media. As I provide training, no more specific knowledge is needed. Obviously, the more the new owner knows, the easiest will be to start.

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    oima s.Current store owner

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