Previous store Next store

$60,000 USD

Outdoor King

outdoorkingonline.com

Appears in Sports and recreation , New York, United States, Established stores, Large Business, Business and Franchises under $100,000, Dropshipping, Home Business for sale, Lifestyle, Oberlo stores for sale, Print on demand, Teelaunch Stores for Sale

General description

I started this business just over 2 years ago. I am moving on to other business endeavors and am therefore selling this store.

Outdoor King is engaged in selling tactical, survival, and other outdoor gear. It is a broad niche store meaning a variety of products related to the outdoors would be congruent for selling on the site. This enables better scaling and easier opportunities for growth. At the same time, it is not a general merchandise store which could hinder average order value and brand authority.

Includes:
- Instagram page of 2300+ followers
- Facebook Page of 40k+ likes.
- Pinterest with 40 Followers and 42k+ monthly pin views
- Email List of 9900+
- [REDACTED] domain

There is no inventory - this store is fully drop shipped. Products are supplied through Aliexpress suppliers and separate U.S. suppliers that require an application. I will give the U.S. suppliers information after the sale if you choose to use U.S. based drop shipping.

Majority of new customers have come through Facebook and Instagram advertising. Average order value for the past year is $81. Average cost to acquire a NEW customer averages $11 to $25 depending on the product advertised (higher priced items lead to higher cost of customer acquisition, but contain more margin).

I am more than willing to help with any questions before, during, and 14 days after the sale.

Financials and traffic

Above numbers are based off of the past 365 days. Total store revenue from June 2016-July 2018 is $627,780.12

Average profit/month

$4,855 USD

Average overall profit margin

25%

Average number of sales/month

422

Lifetime revenue

$628,552.00 USD

Lifetime traffic

485,551 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

There are currently no advertising costs. Total advertising costs for 2017 was $48,238. Total ad cost this year has been $16,304.

Expense item

Cost

Shopify plan

$30.00/month

Subscriptions (ie. Mailchimp, apps)

$109.00/month

Advertising (ie. Adwords, Facebook ads, etc.)

$1.00/month

Domain

$1.00/month

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media

Instagram

outdoorkingonline

Pinterest

outdoorking

Mailing list

9,963 subscribers

Q & A

Why should someone buy this store?

If you're looking for a store with good branding in the survival, tactical, and outdoor industry, Outdoor King is a good fit for you. Products have high margins, average order value is up over $80, and most products come with U.S. Shipping. This means - very few, if any lost packages, no communication barrier, and fast shipping.

How can the future owner improve the business?

A future owner could expand into new advertising territories such as google shopping feed, adwords, pinterest, and youtube. To scale further, a future owner could private label the best selling products with the Outdoor King Brand buy purchasing wholesale with even higher margins.

What work have you put into the store?

Custom images have been hard coded into product pages such as guarantees. Website is responsive and page loading time is minimal

$60,000 USD

Request information

Exchange Trust

Secure messaging platform

Only use our messaging system to send offer and communicate safely with the seller.

Protect yourself when buying

Exchange's payment flow provides enhanced security and protection when buying and selling stores to help avoid fraud. Here's why.

Ready to become a store owner?

Buying a store on Exchange? Make sure you contact Shopify Support to help you safely transfer ownership.

Contact seller