All prices in USD
$9,800
  • Avg. revenue /month
    $834
  • Avg. sessions /month2,496
  • Avg. profit /month
    $175

Business Story

Why this business was started

I run several extremely large and very popular Disney themed Facebook groups and thought this business was a great way to monetize those groups. I found that a majority of those members were actively searching for new shirts and new outfits to "Disney Bound" or to match their ears and I wanted to profit off of that market.

The reason of selling this business

I have spread myself to thin and have found that Passholder Magic was suffering. I was hesitant at first to sell because when I was trying my best to market, items were selling but I lack what is needed to run this business day to day and I just have to accept that.

What's involved in running this business

I have set up this business to be majority drop shipping so that I did not have the risk of keeping inventory since it was best when I was dropping a new design every couple of weeks. Not all the designs did well with out audience so I had to keep it fresh until something stuck. Shopify offers many apps to many companies that offer drop shipping and I have tried a lot of them. I have stuck with only a couple as most of them, despite what the images show, are absolutely terrible quality and bad customer service. I began blogging and in connection with the Facebook business page and the email list, it was driving a little more traffic. Fortunately there isn't much involved due to the nature of the business being majority drop shipping. The holidays are the best time. Product sells it self even with my lack of marketing.

This business was founded: over 1 year ago
Time to run this business: approximately 1 hour per week

Traffic and Performance

  • Avg. revenue /month
    $834
    Verified
  • Avg. sessions /month2,496Verified
  • Avg. profit /month
    $175
  • Profit Margin20%
  • Avg. sales /month3
Other details about profit: Once upon a time the sales and profits were significantly higher and has the potential to grow even higher with the right person.
Total revenue
  • $13,346
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 39,946Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Domain
      $12
      /year
    • printify premium plan
      $29
      /month
    • Adobe Suite
      $30
      /month
    • Coupon Codes/Discounts and returns
      $100
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      I can transfer everything via Google drive, dropbox of whatever way that is easier for you.
    • Personal support after sale

      I can make myself available for 3 days after the sale has been completed for a soothe transition. We can discuss each account and vendor and transfer all the accounts over as well as a walk through for each if needed. I will discuss my set up and guide you through it if you don't already know. I have about 60 gigs of files and designs in the "Passholder Magic" folder and some may not be currently on the site. The files range from current designs to ideas that I never finished or put on the back burner. I can guide you through the the apps on Shopify and which ones to stay away from. If you need me to stay on longer we can discuss an arraignment.
    • Domain

    • Product photos

      All photos, mockups and such transferred via Google drive, dropbox of whatever way that is easier for you.
    • Social media

      Total followers16,670subscribers
    • Suppliers

      my drop ship suppliers are all apps that are connected on the shopify site
    • Mailing List

      1,392subscribers

    Seller‘s Advice

    How to grow this business

    I feel that marketing is key, like any business. There are several other businesses like this one but Passholder Magic has the advantage of the large audience. Marketing is not my forte as much as I have tried to learn, it just didn't come naturally to me.

    Skills to have

    The next owner should have knowledge of all things Disney being this is a Disney inspired shop as well as design (or at least access to a designer). A lot of our audience is very opinionated and I couldn't keep up with their requests as I had several other projects I was working on.

    Share

    Ap
    Apollonia p.Current store owner
    I am an admin of several large and extremely popular Disney themed Facebook groups as well as an annual passholder. I was a chef and due to injuries am no longer able to continue my passion so I am on the search for something I can be passionate about.

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