PawShop.co

I purchased this business because the product niches are successful, unique and ALL of the marketing framework and collateral is fully developed and professionally organized. This is a great business to own because the framework for a successful business operation is already established. Proven products and suppliers have not disappointed and the fixed expenses are low. give you the opportunity to save hundreds upon hundreds of hours of preparation work and make sales instantly. What I mean by that is that not only the Shopify store is sold. This package also comes with highly valuable extras, which you can find listed below.

PawShop has fans and recurring customers all over the world.

The package includes the following:

(1) PawShop.co Shopify Store • 70+ carefully selected and imported products • Audited suppliers • Excel sheet with all information concerning most products and suppliers • Edited design/theme • Customized Terms, Privacy Policy, Abandoned cart email, ... • Detailed product descriptions & images

(2) PawShop .co domain • Hosted on one .com • Https (secure) domain with webmail

(3) Official @PawShop .co Instagram account • 75.000 organic followers • Exists since Q1 2017 (bulletproof account)

(4) Instagram Growth Package • Working hashtag sets • Working growth strategies (which I used to get avg. 2K followers/day) • Detailed case study (written for a very private Facebook mastermind)

(6) Full logo & name rights • Including all logo designs ever made for PawShop .co

(7) Marketing Material • Self-made product videos from winning ad campaigns • E.g. PawShop-branded product video made by a leading British online marketing agency

(8) 3 eBooks for lead generation • Professionally designed and written for (a) dog owners (b) cat owners & (c) dog & cat owners • Used for lead generation among the target group(s)

(9) Full Email Funnel & Loyalty follow-up series • Emails for multiple customized email lists • 194 total emails • Written in professional English

Explanation: The emails are distributed on different email lists:

(A) List for dog owners A I: Prospects (59 emails) A II: Buyers List (6 emails, initiated after they made a second purchase, after they received those 6 emails, they get moved back to the prospects list) A III: Recurring Buyers List (4 emails, initiated after they made a second purchase, after they received those 4 emails, they get moved back to the prospects list)

(B) List for cat owners B I: Prospects (42 emails) B II: Buyers List (6 emails) B III: Recurring Buyers List (3 emails)

(C) People who own both dog(s) and cat(s) C I: Prospects (42 emails) C II: Buyers List (6 emails) C III: Recurring Buyers List (6 emails)

The email list was created following the Jab-Jab-Jab-Right Hook principle (3 emails in a row containing valuable information/tips and every fourth email is a sales email).

The emails are fully designed and contain professional knowledge on dog & cat owning and about those animals in general.

The emails are usually around 300 words long. Storytelling sales emails may be longer and have the potential to thrill the reader.

Every email is relevant and tailored towards the reader (personalization included). Contact me for samples of the emails.

Sales emails are both general and specific sales texts written by a professional copywriter and perfectly blend into the autoresponder sequence.

There are even some sales emails following Andre Chaperons "Product Launch Sequence" principle (written by a professional storyteller/copywriter).

(10) Highly reputable features (social proof) • PawShop .co has been positively features on two of the most popular (11) Supplier relationship • If wanted, I may introduce you and connect you to the top supplier, with whom I built a mutually beneficial relationship for the business (12) Professional Order Fulfillment • I will introduce you to PawShop's friendly and very reliable order fulfillment assistant • She can fulfill all of PawShop's orders for a reasonable price (with Dropified)

I have two teenagers and too many health problems to devote time to this business, and it all came up shortly after my acquisition.

Product and audience research, reviewing traffic and visitor reports, ordering from suppliers, testing and executing ad campaigns.

10-20 hours per week of marketing will continue to keep this store successful. Sourcing new products will also be key to remain relevant in this niche.

YouTube marketing has already launched and should need to be continued and developed further to tap into another social media outlet.

Social Media marketing marketing is already solid and under way on a daily basis. The Instagram following is bulletproof and marketing is done on a daily basis along with Facebook.

Sales funnels and followups are already complete and only need to be modified and focused for your audience and product niches. Retargeting will skyrocket your sales.

It's important to know how to delegate tasks to the already existing or future staff to drive company direction. Identifying products, buyers and nurturing your audience is key for this business. Understanding your tracking pixels, reports, traffic sources and your buyers will continually springboard your success.