Pocket Pioneers is an ecommerce store that sells t-shirts with giant pockets. Our pockets can carry anything from beer to puppies, to cell phones and keys; and our designs range from beachy to bacon.
The business started at a local bar where the concept of a giant pocket shirt came up. We thought it was great and wanted some for ourselves, so we made some prototypes. We wore them to the bar, found out everybody else thought they were great and wanted them, too, so Pocket Pioneers was born.
In 2017 we’ve doubled our sales, mostly through word of mouth. We've been featured on media outlets such as the Chive, BroBible, Business Insider, Men's Humor and several local publications. In July of 2017 we competed on Steve Harvey's Funderdome.
About 10% of our customers are repeat buyers, and the average customer lifetime value is around $40.
Our company is more than just a store; it is a brand known for larger than life pockets and a fun lifestyle. There have been several viral videos about our shirts, resulting in millions of views and loyal fans.
Our store comes with $27,000 in inventory (900 shirts at $29.95/shirt), as well as a mailing list of over 1,000+ subscribers, 2,300+ Instagram followers and 700+ Facebook followers.
We have a reliable fulfillment company in Tampa, FL, that fulfills our orders, so the new owner of the business wouldn’t have to worry about setting up fulfillment.
Financials and traffic
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