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$11,000 USD

Poochified

poochified.com

Appears in Pets , Florida, United States, Established stores, Medium Business, Business and Franchises under $20,000, Dropified Stores for Sale, Inventory

General description

Poochified is an online pet store that seeks to provide a unique experience for its end-user. Powered by real-life dog owners, this site is geared toward enhancing owner-pooch relationships worldwide.

REASON FOR SELLING: I have another store that requires more of my time and is even more profitable.

POTENTIAL: The sales are there for this store, it just needs someone to minimize the advertising expenses and /or explore more organic advertising techniques (i.e. SEO). Being new to the whole e-commerce experience, I only focused on Facebook Ads and didn't explore Google AdWords, email marketing campaigns and other marketing vehicles. It averages over $ 2000 in sales per month (this average includes the several months that I didn't even run any marketing or ads to the store). Plus you'll have OVER 150 PRODUCTS ALREADY UPLOADED in store!

CONVENIENT: This website can be run from anywhere in the world. All you need is a USD credit card. Check out screen shot below of sales from the week Hurricane Irma hit Florida.

SUPPORT: I will make myself available to the buyer regularly during the transition process. I’m happy to help make the handover as smooth as possible. Seriously interested buyers only. Email me with any more questions.

BONUS #1: I'm also willing to share the resources (videos and information) that I acquired from the Shopify training program (I paid $7,000 for this 8-week training).

BONUS #2: I'll provide you with all ad files that I created (using Canva and Photoshop) for products that I ran ad campaigns on. This is a huge value as I'm a graphic designer by trade, and my ads have tremendous engagement.

BONUS #3: I have some physical inventory (from returns) of my two best sellers. Most customers returned because they got the wrong size. I'm including this inventory in the sale of the business.

Financials and traffic

If you are able to get the Facebook Ads cost down, use SEO, and get more FREE organic traffic, PLUS find suppliers with lower costs, then your profit will undoubtedly be higher.

Average profit/month

$250 USD

Average overall profit margin

10%

Average number of sales/month

100

Value of inventory

$100 USD

Lifetime revenue

$35,733.00 USD

Lifetime traffic

29,043 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

You will also have Cost of Goods Sold from the low costs of the product. COGS vary depending on the item.

Expense item

Cost

Shopify plan

$30.00/month

Subscriptions (ie. Mailchimp, apps)

$14.00/month

Advertising (ie. Adwords, Facebook ads, etc.)

$1,327.00/month

Domain

$1.00/month

Inventory

Given that this is a dropshipping business, the inventory that I have on hand includes returns from our best sellers. I'm also willing to send you all of the ad photos generated for Facebook and Instagram.

Located in Lake Worth

Willing to ship inventory

Willing to transfer relationships with suppliers

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media

Facebook

ShopPoochified

Instagram

poochified

Social media followers

2,555 people

Q & A

Why should someone buy this store?

This business is a perfect fit for the person who has experience with dogs, dropshipping and creating unique customer experiences. The main reason to buy is that it's a great source of passive income if you work the system right. I also have a tee shirt printing business, but during Hurricane Irma I had to evacuate Florida and head north to Georgia. I had to leave my regular business behind but Poochified continued to make sales while I slept in a hotel waiting out the storm. While tee shirt orders had to wait for me to return back to Florida and subsequently for the tee shirt vendors to open their doors as well, my dog store continued to hit consistent daily sales numbers.

How can the future owner improve the business?

The main reason that I'm selling this store is because I used this store as part of an 8-week Shopify Implementation Training Program that I invested in back in 2017. I learned how to use Facebook Ads and several other apps to get traffic and sales to my store. My main intention was to replicate this model with my college apparel business, which I am doing at this moment and need to focus all of my time and resources to.

The right person for this business can use several vehicles to improve the business, like being more proactive with email marketing, working with local and national dog charities and scaling the business worldwide. Also, if working with the right vendors they can provide products and services similar to Chewy.com and Amazon.com

What work have you put into the store?

I have put several months of work into this store. From the 8-week Shopify Implementation training, logo creation, to adding over 100 products, creating Facebook and Instagram Ads, hours of product research, to syncing value-adding apps. The store runs on an auto-ordering system using Dropified, where once the order is placed you go into the orders on Dropified and click Auto-Order and all you have to do is pay for the item. Everything else is done for you, which saves you an enormous amount of data entry time.

How many hours does it take to run this business per week?

5 hours

$11,000 USD

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