All prices in USD
  • Avg. revenue /month
    $711
  • Avg. sessions /month1,354
  • Avg. profit /month
    $500

Business Story

Why this business was started

It's been almost three years since I started working in this store. I did a little bit of everything from google ads to Facebook ads. At the end of the day, it was SEO what brought in the majority of the money. I am currently not running any ads. The store has been in autopilot for the last eight months generating a steady stream of sales each month.

The reason of selling this business

I'm working on other business at the moment. I need to let this store go in order to focus on other enterprises. This was the first and only eCommerce store I've worked on, so there is plenty of valuable content. I simply don't have the time to spend on this any more. I do it because sales keep coming in and when you find $50 note on the floor, you just pick it up. That's what it feels like this store, like money on the street.

What's involved in running this business

Like I say before. I don't do anything other than fulfilling order throw Oberlo and Aliexpress. Every now and then there is a customer asking for something, and I just reply and email or two. That's about how much I do nowadays with this store.

This business was founded: almost 3 years ago
Time to run this business: approximately 3 hours per week

Description

General description

This is a Toy Store mainly focus on STEAM toys but not limited to them. I found a lot of success in selling all kinds of Mum products. For example, the margins on selling baby carriers are well over 45%, so you have a lot of space to make a profit here. Once you get the hang of it you will understand. The main thing is to keep adding new products with plenty of good original authoritative content. That's what Google loves, think about Wikipedia. Big G will show this store to whoever is looking for your product in Australia.

Why should someone buy this store?

The main reason, you get to jump ahead of the competition. You get an established domain that has been building trust in front of Google's eyes for three years non stop. At the end of the day, if you've got the money to fast track your success, why wouldn't you do it then?

How can the future owner improve the business?

You don't have to be smart or slick to be successful in eCommerce. You are better off by being stupid and follow what is working. Don't deviate. What you one time you can do it two times. What you do two times, you can do it ten times. Just keep adding products and be the Wikipedia of Toys in Australia. Google will simply reward you for that.

What work have you put into the store?

From launching and setting up email campaigns to adding product review. Of course, product descriptions, managing social media, etc. The list goes on. You end up putting a lot of work on a 3-year-old store.

Traffic and Performance

  • Avg. revenue /month
    $711
    Verified
  • Avg. sessions /month1,354Verified
  • Avg. profit /month
    $500
  • Profit Margin70%
  • Avg. sales /month20
Other details about profit: I don't make any other sale other than the ones in Shopify.
Total revenue
  • $24,158
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 46,056Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $33
      /month
    • Domain
      $10
      /year
    • Paid Apps
      $58
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      I will send you whatever I've got. Files and images.
    • Personal support after sale

      I can help you out with whatever you need to setup the store. I work with my computer so I will always be at reach.
    • Domain

    • Product photos

      Not Included
    • Social media

      Total followers8,878subscribers
    • Suppliers

      Not Included
    • Mailing List

      563subscribers

    Seller‘s Advice

    How to grow this business

    In my opinion, most people in eCommerce focus only on Paid Ads. I believe there is much least competition and saturation in SEO traffic, particularly in countries like Australia, where the buying power is high, but the local offer is low. This store has a well establish and trusted .com.au domain that ranks very well on Google. My approach will be to keep importing new products to the store with high-quality content, which is the most critical ranking factor.

    Skills to have

    Not really. English is my second language, so I'm not an English natural writer. What I'm struggling to do, other people can do for a few dollars. You just need to go to Upwork and find writers to do your product description. The more content you add, the better your product will rank. This translate into clicks, which mean more sales. Simple as that.

    Share

    JF
    Juan F.Current store owner
    I'm an online entrepreneur. I am currently working developing my marketing agency, which is what I love to do. For me, I eCommerce was a great school to master the art of making money online. I believe it is time to let my firstborn baby go and help someone else reach success.

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