• Avg. Revenue /month
    $698USD
  • Avg. Sessions /month526
  • Avg. Profit /month
    $800USD

Description

General description

The world’s first performance hybrid mattress shipped to your home in a box, offering muscle recovery and better sleep for active lifestyles. The perfect fusion of premium pocket-springs for support and ultra high-density foam for pressure relief. Manufactured on-demand by our U.S. supplier and drop-shipped directly to the consumer. This is a turnkey entry into the $15 billion U.S. bedding industry for a savvy online marketer.

DEAL STRUCTURE: An asset purchase and assignment of the supplier/drop-shipper agreement.

IDEAL OPPORTUNITY FOR:

• Social, affiliate, or paid search marketers seeking a proprietary brand with very high margins • Endurance event management firms, endurance event marketing agencies, and endurance media companies • Professional athletes and fitness industry influencers • Brick and mortar furniture / mattress companies seeking a turn-key bed-in-a-box direct to consumer play • Bedding industry veterans • Amazon (FBA) seller/vendors seeking a mattress segment entry or to diversify their existing mattress offerings off-Amazon • Mattress comparison/review site owners, mattress bloggers, and mattress content copywriters

ASSETS INCLUDED:

• E-Commerce Website (on the Shopify Platform), with integrated apps for product reviews (Yotpo Reviews), automated fulfillment processing (Xporter Data Export), customer live chat (Small Chat), Google Analytics, and a Facebook pixel • Domain names: [REDACTED] and [REDACTED] (which redirects to [REDACTED] • Branding Assets: o High res photography files from our professional photo-shoot o Graphics files covering product attributes and composition o Unpacking instructional video o Brand/logo assets, including desktop displays and coupon code card templates o Marketing Materials, including a banner sign and a limited stock of 5x7 and 8x10 displays • Social Media accounts: o Facebook: [REDACTED] o Instagram: [REDACTED] (over 1,000 followers) o Twitter: [REDACTED] • Customer / Abandoner email list: 100-150 records • 56 member Recovr Mattress referral network (see below) • 50 Recovr Mattress affiliates on the Avantlink platform • Supplier and Drop-shipper Contract assignment

PRODUCTS:

• SKUs: o Recovr Mattress - Twin o Recovr Mattress - TwinXL o Recovr Mattress - Full o Recovr Mattress - Queen o Recovr Mattress - King o Recovr Mattress - California King • Product Attributes: o Muscle recovery and better sleep for active lifestyles o The world’s only performance hybrid mattress shipped to your home in a box o The perfect fusion of Premium Pocket-Springs for support and UltraHigh-Density Foam for pressure relief o 100 Night Risk-Free Trial o Eco-Friendly CertiPUR Certified o Fast, Free Shipping o Made in the USA

SOFT LAUNCH (APR-SEPT 2018) MILESTONES ACHIEVED:

• Referral network launched. Vanity coupon codes, POS displays, and thousands of coupon cards printed and distributed to 56 referral network partners: o 3 Crossfit box owners o 18 ambassador/influences o 13 AirBnb/VRBO Super Hosts o 2 Chiropractic clinics o 5 Realtors o 1 Physician o 2 Running clubs o 5 Radio hosts / podcasts o 7 Race organizers • Launched social media accounts, and reached 1,000 Instagram followers • Launched mattress blog • Voted “Best Mattress Brand” on [REDACTED] • Site traffic: 2000-2700/m - all organic (no paid media to-date) • Site traffic sources: o Direct 39% o Social 26% o Referral links 22% (links from 525 3rd party websites) o Organic search 12% o Other 1% • Soft Launch Period Revenue: $11K • Affiliate network launched on Avantlink - 50 active affiliates enrolled to-date

GROWTH OPPORTUNITIES:

• Google Adwords • Social marketing and ads • Offer free samples to Mattress Review sites for massive influx of referral traffic • Amazon Vendor/Seller channel • Content expansion and SEO • Product Category Extensions: Foundations & Bedding Accessories (we can refer you to suppliers with white label offerings) • Launch additional brands targeting additional niche markets utilizing the same hybrid mattress • Partner with running, cycling, and Crossfit brands • Partner with running, cycling, and Crossfit events • Partner with Airbnb and VRBO/Homeaway • Partner with independent brick and mortar home decor / furniture retailers • Distribution on additional furniture marketplaces, like [REDACTED] • Groupon deal offerings • Turn customers into active referrers

Why should someone buy this store?

The world’s first performance hybrid mattress shipped to your home in a box, offering muscle recovery and better sleep for active lifestyles. The perfect fusion of premium pocket-springs for support and ultra high-density foam for pressure relief. Manufactured on-demand by our U.S. supplier and drop-shipped directly to the consumer. This is a turnkey entry into the $15 billion U.S. bedding industry for a savvy online marketer.

How can the future owner improve the business?

GROWTH OPPORTUNITIES:

• Google Adwords • Social marketing and ads • Offer free samples to Mattress Review sites for massive influx of referral traffic • Amazon Vendor/Seller channel • Content expansion and SEO • Product Category Extensions: Foundations & Bedding Accessories (we can refer you to suppliers with white label offerings) • Launch additional brands targeting additional niche markets utilizing the same hybrid mattress • Partner with running, cycling, and Crossfit brands • Partner with running, cycling, and Crossfit events • Partner with Airbnb and VRBO/Homeaway • Partner with independent brick and mortar home decor / furniture retailers • Distribution on additional furniture marketplaces, like Wayfair.com • Groupon deal offerings • Turn customers into active referrers

What work have you put into the store?

• Referral network launched. Vanity coupon codes, POS displays, and thousands of coupon cards printed and distributed to 56 referral network partners: o 3 Crossfit box owners o 18 ambassador/influences o 13 AirBnb/VRBO Super Hosts o 2 Chiropractic clinics o 5 Realtors o 1 Physician o 2 Running clubs o 5 Radio hosts / podcasts o 7 Race organizers • Launched social media accounts, and reached 1,000 Instagram followers • Launched mattress blog • Voted “Best Mattress Brand” on Ranker.com • Site traffic: 2000-2700/m - all organic (no paid media to-date) • Site traffic sources: o Direct 39% o Social 26% o Referral links 22% (links from 525 3rd party websites) o Organic search 12% o Other 1% • Soft Launch Period Revenue: $11K • Affiliate network launched on Avantlink - 50 active affiliates enrolled to-date

Time to run this business: approximately 3 hours per week

Traffic and Performance

  • Avg. Revenue /month
    $698USD
    Verified
  • Avg. Sessions /month526Verified
  • Avg. Profit /month
    $800USD
  • Profit Margin60%
  • Avg. Sales /month2

Other details about profit:We recently soft launched while focusing on building our our referral partnerships and affiliate marketing programs. SOFT LAUNCH (APR-SEPT 2018) MILESTONES ACHIEVED: • Referral network launched. Vanity coupon codes, POS displays, and thousands of coupon cards printed and distributed to 56 referral network partners: o 3 Crossfit box owners o 18 ambassador/influences o 13 AirBnb/VRBO Super Hosts o 2 Chiropractic clinics o 5 Realtors o 1 Physician o 2 Running clubs o 5 Radio hosts / podcasts o 7 Race organizers • Launched social media accounts, and reached 1,000 Instagram followers • Launched mattress blog • Voted “Best Mattress Brand” on Ranker.com • Site traffic: 2000-2700/m - all organic (no paid media to-date) • Site traffic sources: o Direct 39% o Social 26% o Referral links 22% (links from 525 3rd party websites) o Organic search 12% o Other 1% • Soft Launch Period Revenue: $11K • Affiliate network launched on Avantlink - 50 active affiliates enrolled to-date

Total revenue
$13,263USD
Revenue data comes directly from Shopify and cannot be edited by the seller
Total traffic
10,011Sessions
Traffic data comes directly from Shopify and cannot be edited by the seller

Expenses

  • Shopify plan
    $20USD
    /month
  • Domain
    $1.50USD
    /month

Sale Includes

  • Physical inventory

    Not Included

  • Logo and branding assets

  • Personal support after sale

  • Domain

  • Product photos

  • Suppliers

    Not Included

  • Mailing list
  • Social Media
    Total followers1,300subscribers

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Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.