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$8,000 USD

Salaam Apparel

www.salaamapparel.com

Appears in Fashion and apparel , United Kingdom, London, Small Business, Printful stores for sale, Business and Franchises under $10,000, Lifestyle, Home Business for sale, Print on demand, Inventory

General description

Salaam Apparel is an urban streetwear brand that sells a collection of snapback caps, t-shirts, hoodies and sweaters. Using original arabic calligraphy artwork to share a message of peace and positivity, our designs are trendy and inspiring.

With everything that is going on in the world today, peace is what we need more than ever. Since we are not politicians nor do we have any control over the matter, we inevitably felt frustrated and helpless. We then wondered; what role can we play? After some thought, we came up with Salaam Apparel: a simple message the whole world could relate to, a message of peace expressed through streetwear.

We are huge admirers of the Arabic language and art, especially when expressed through Arabic calligraphy. The brand ‘Salaam Apparel’ was created to spread the Salaam, the Arabic greeting of ‘peace’ by using inspirational Arabic proverbs imbedded in Arabic calligraphy designs.

Each of our designs contains a unique message aimed to enrich a person’s life with contentment, positivity, and most importantly, inner peace.

Financials and traffic

As described, our site has been idle since last summer. We have been unable to invest any time and resources on building the brand and have put the store on pause. In the first 6 months of operation, we averaged about 3 sales per week online, plus about 4 in-person sales.

Average profit/month

$200 USD

Average overall profit margin

20%

Average number of sales/month

3

Value of inventory

$10,000 USD

Lifetime revenue

$2,528.00 USD

Lifetime traffic

41,004 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

When we launched, we were spending about 300 USD per month for 3 months on Facebook and Instagram Ads which drove a lot of traffic and some sales to the website.

Expense item

Cost

Shopify plan

$20.00/month

Inventory warehouse

$30.00/month

Employees (Including contractors and freelancers)

$100.00/month

Domain

$1.00/month

Inventory

-Approx. Figures:
-700 snapbacks
-50 TShirts
-50 Sweaters
-50 Hoodies

Located in London

Willing to ship inventory

Willing to transfer relationships with suppliers

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media

Facebook

salaamapparel

Instagram

salaam_apparel

Twitter

salaam_apparel

Mailing list

80 subscribers

Social media followers

5,000 people

Q & A

Do you work with any employees, freelancers, or contractors?

This really depends on whether we are working on new designs, photoshoots, online marketing services and social media management etc. and can range from 50 USD to 300 USD depending on what we are doing.

Why should someone buy this store?

-Inspiring designs
-Original and unique artwork
-Fair prices
-Feel good brand message
-Philanthropy-A portion of all our proceeds go to charitable causes

How can the future owner improve the business?

We started this venture out of a passion for Arabic Calligraphy and Streetwear designs. We felt that most brands lacked substance. Our exhibition stands in London were a huge hit! People love the concept and sales volumes throughout were very high. However, what we are not online marketers and have full time jobs of our own. If someone were to put in the effort to spend time and money in marketing Salaam Apparel, we have no doubt that it will be a huge success. Also, we currently use an apparel fulfillment service for the TShirts, Sweaters, and hoodies. Once the business scales, a huge improvement would be to manufacture some higher quality garments with better branding (tags, packaging etc)

What work have you put into the store?

We have designed all of the designs from scratch, working by hand to draft the calligraphy designs and then hiring a professional digital Calligraphy expert to finalize these. We have manufactured 1000 snapbacks of great quality (700 remaining) and then launched the site offering the TShirts, sweaters and hoodies with printful. We have done 2 photoshoots, attended local events, and hired a digital marketer for 3 months before we had to let her go due to financial constraints and full time work commitments.

How many hours does it take to run this business per week?

5 hours

$8,000 USD

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