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Business Story

Why this business was started

I started this business on a dare hoping to have secret spending money while i attended University. Raised by the beach so i came up with the idea of selling trendy seashell and beach themed products, with a seasonal twitch. I've spent considerable time importing more than 81 products with custom descriptions and some personal photography. I recently had been looking at marketing a trending Halloween light-up-mask. The store has a roster of about 20 customers and growing. So far I've merely listed the store with decent SEO.

The reason of selling this business

Unfortunately, I over estimated my abilities to simultaneously run a business and be a student engineer. It took about a 20 hours to list this store over a week. I now have a lab research job and am managing another store I've been running for 6 months. The time involved consistently campaigning this store and my main store is rough. I'd rather stick to my profession.

What's involved in running this business

Generate sales by contacting IG Influencers, running Facebook ads, and scheduling social media content to generate interest and cash flow. My main store generates $3300/month. With proper guidance this store could do much much better.
Time to run this business: approximately 3 hours per week
Sale Includes
  • Physical inventory

    Not Included

  • Logo and branding assets

    Most branding assets are attached to the store, however I have several project boards on to transfer that include marketing roadmaps, predesigned ad-sets and much more. I have all passwords, emails, and other files stored in a Google Drive Folder, once you contact me I'll share the folder and or email it's contents to you via dropbox. I'll disconnect my personal accounts (Google Analytics, Facebook Ad Manager, etc.) and once you change passwords I won't have access or rights to this store and it's assets any longer.

  • Social media accounts

  • Personal support after sale

    I'll provide a month of limited support from my experience in running ecommerce businesses.

  • Domain

  • Product photos

    I won't remove unique material from product pages

Social Media

Mailing list20subscribers
Social followers105subscribers
Seller‘s Advice

How to grow this business

The IG Influencer market isn't large for this niche. I own a separate IG account for seashell lovers who are interested in a international marketplace to sell their seashells. Managing those transactions and building brand and complimentary inventory for this niche could easily expand this store to 6 figures within a year. Expanding the niche to seaglass crafts and other beach niches could solidify 7 figures in 5 years.

Skills to have

The owner should have some remote interest in beach life and knowledge of global coastlines, etc.