Sex is the biggest market in the world and one of the fastest growing industry.
I started this business because sex sells and the cost of sex toys out on the market today is out of this world!
Sex toys ,I mean just a simple vibrator, can cost up to $ 200 at some places, and I knew that if I could sell for less than my competitors I would be able to make a shop for people referring their friends [REDACTED] I was right.
The week I closed the store down my chat bot was still operative, I received several queries as to when I would reopen and a few people said that they were sent by a friend...I also had several "referred by friend" customers while open. In fact, most of my traffic was organic.
Sorry, got a bit off topic there, I also wanted to make a store where people could come and ask their questions about the sex toys or just about sex in general and not feel shamed or embarrassed, which was where the chat bot so helpful.
I could talk to my customers and they could ask me anything they wanted to know about the product or about sex and I could answer them directly and speak plainly and frankly and they were grateful for that.
The last part of why I made this store actually, I've implemented, and I do hope that the new owner will consider doing this himself, I wanted to have a blog page where educational blogs were posted at least a few times a month and they would teach about the human body and about safe sex practices and about sex toys and std's and sti's and [REDACTED], I think you get the idea
The reason of selling this business
I'm selling because I'm going into a different line of work and started a new startup with 10 others people and I cannot be full (either part) time on this shop.
What's involved in running this business
Mostly, it is just like any other drop shipping business, you import items from your distributors, edit the details, publish it(make it visible). This part of the job is already done, because I've selected 350 of the best selling product across +10K of 5 stars products.
The big difference is the chat bot, you might want to devote at least a 2 hours a week to chatting with your customers, but again, once it's your store you can delete the bot or hire an employee to take care of the customers for you, but I think that whoever buys my shop will want to spend some time answering questions, it lets you be a part of the store, which is always better than just another brochure shop.
What sets this shop apart from other sex toy stores is the competitive pricing. I always have tried to keep my products a good 20% cheaper than my competitors (now it's fully automated), I also spoke to the customers personally. You might want to change that, especially as the shop becomes more busy.
This business was founded:about 1 year ago
Time to run this business:approximately 2 hours per week
Traffic and Performance
Avg. revenue /month
$262
Verified
Avg. sessions /month2,883Verified
Avg. profit /month
$150
Profit Margin60%
Avg. sales /month15
Other details about profit:Reccuring passive revenue
Total revenue
$3,663
Revenue data comes directly from Shopify and cannot be edited by the seller
Total traffic
40,365Visits
Traffic data comes directly from Shopify and cannot be edited by the seller
Expenses
Shopify plan
$29
/month
Retail space rental
$30
/month
Domain
$20
/year
40+ Apps
$29
/month
Sale Includes
Physical inventory
Not Included
Logo and branding assets
All assets of the company will be transferred to the new owner. So it's including all the logo & branding assets (banners, social media cover, advertisement graphics, etc.) All assets will be transfer via Google Drive and/or emails.
Personal support after sale
We will provide full support to the buyer, to make sure he is fully understanding the company, products, services. We also want to make the buyer confident and happy to take over this business. We will provide 1 month of free training (can be discussed if longer)
Domain
Product photos
All product photos are included into the transfer of this company - As said, all assets will be transferred to the new owner.
Social media
Total followers20,000subscribers
Suppliers
Not Included
Mailing List
300subscribers
Seller‘s Advice
How to grow this business
Market the hell out of it on Google Ads and Instagram - I have lots of organic followers and individuals coming to the site. Google ads have provide fruitful, but I know I haven't put a lot of marketing efforts.
My sales have been going up consistently
Skills to have
To optimize returns (ROI), I would ask the buyer having a great sense of online marketing tactics.
Share
SV
Sacha V.Current store owner
Great business achiever, results-driven, internationally-minded, professional e-commerce developer, Sacha has more than 7 years of business experience, from contract management, business development or acquisitions (M&A) in various ICT & service-driven companies. Using various methodologies as Lean start-up, Agile, Scrum to achieve your goal, generating new revenues (Saas, Paas, Iaas, ...) or reducing your costs (robotization business processes).
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Take time to inspect the business
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