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$3,500 USD

SHOOK LOVE

shooklove.com

Appears in Fashion and apparel , United States, California, Printful stores for sale, Oberlo stores for sale, Dropshipping, Lifestyle, Home Business for sale, Print on demand, Business and Franchises under $5,000, Medium Business, Highly Profitable businesses

General description

A no-inventory, high profit margin, dropshipping business with an established network of promoters (paid in store credit or commission through an affiliate system) and highly engaged social media following. The demographic: women ages 15-25 into alternative or "aesthetic/niche" fashion. Think high school and university women who binge on netflix, spend tons of time on instagram, and follow trends they find on social media.

The numbers you're looking at here are achieved through nearly exclusively organic social media content--I've spent very little on FB/IG ads and NOTHING (neither time nor money) on SEO and Google Adwords. This means the business can easily grow exponentially by focusing on other sales channels and building out a proper ad/keyword/SEO campaign. Unfortunately, I don't have the time because I will be restarting my life and career in a new country soon.

Financials and traffic

Average profit/month

$500 USD

Average overall profit margin

53%

Average number of sales/month

33

Lifetime revenue

$6,168.00 USD

Lifetime traffic

41,596 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

I sometimes work with Instagram influencers to promote products. I do this by sending them items they pick out from the store at no expense to them in exchange for posting photos of it on their accounts. This is results in highly targeted exposure to anywhere from 30k to upwards of 100k active social media users per post. It costs between ~$3 to ~$30 per item, depending on what the influencer picks out. I will happily transfer this detailed information over in the sale of this business. I'd estimate I spend about $60/month on this at most. This can be reduced or increased as you see fit when you take over :)

Expense item

Cost

Shopify plan

$29.00/month

Subscriptions (ie. Mailchimp, apps)

$39.00/month

Advertising (ie. Adwords, Facebook ads, etc.)

$1.00/month

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media

Facebook

shooklove

Instagram

shooklove

Mailing list

400 subscribers

Social media followers

5,700 people

Q & A

Why should someone buy this store?

I've spent the last 6 months focusing on building a strong foundation for this business in terms of branding, product selection, and social media. I have not spent any attention on building SEO (aside from optimizing tags on products to allow for a more efficient search tool on the webstore), optimizing FB or IG ads, or using Google Adwords at all.

I have, however, accumulated a promoter/affiliate network of more than 100 people within the demographic and an instagram following of 5700+ and generated nearly $1000/month in revenue. What does this mean for prospective buyers? That means with the proper investment and/or knowledge of SEO and ads, revenue and profit can increase exponentially.

Why am I selling this? I'm afraid I don't have the time to focus on ads and SEO (which would be my next step in scaling the business) because I have accepted a job in another country and will be focused on moving my whole life and career to an unfamiliar location. That said, I'll be happy to maintain contact with a buyer to help guide them through any uncertainties or questions they have in getting familiar with this business.

How can the future owner improve the business?

I've done the legwork sourcing products, building a brand, and a following. You can improve by doing the nitty-gritty behind the scenes work on ad campaigns and SEO.

What work have you put into the store?

Sourcing nearly 300 unique products (not counting product variants) and writing copy for each product that resonates and is attractive to the target demographic. I've built a network of promoters, a large social media following (who are all organically attracted and often highly-engaged), and established a brand image.

How many hours does it take to run this business per week?

10 hours

$3,500 USD

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