This was a successful store that could have done much more, had I known more at the time. Started out by running Instagram influencer ads (I'll give you the best ones, after spending over $1,500 testing different ones), then moved to Facebook Lookalike Audiences. I did $535 in one day from scaling the LLA's but didn't have much time to test out and analyze the data. There's a lot of opportunity here, but my internship is taking over my life and I have a heavy course-load at school right after it ends. I will teach you everything I know about Facebook ads. It has an email list of ~700, which can explode running F+S offers on my most successful Instagram influencer account (had a consistent 3x ROAS every time I ran a shoutout.)
Financials and traffic
Average overall profit margin
Average number of sales/month
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Instagram Influencer shoutouts ran me a total of ~$3,000. Most of that was from testing out which ones work. You will be given the pure profit makers. I've DMed pretty much every influencer in the gaming niche that I could remotely find, and worked with every single one that responded (unless their engagement was terrible.)
Arguably the most undervalued store on the Exchange. I did all the heavy lifting, at this point it just takes scaling it up. You have all the data you need. You can create LLA's with my email list, purchasers, view content, etc... There's a very healthy amount of data.
How can the future owner improve the business?
Focusing on Facebook scaling tips, while also running influencer shoutouts on the side with my tried-and-true accounts that I've had a lot of success with.
What work have you put into the store?
Devoted hundreds of hours to the store, fulfilled everything myself, and was very passionate about it.
How many hours does it take to run this business per week?
I'm a finance student who got into the business to learn the nuances of social media marketing, branding, how E-Commerce works, and will be using what I learned to help my team invest in projects better. I treated it as another internship.