Why this business was startedThe shapewear niche has increasing popularity. Especially women do have more problem with their weight. When dieting and workout solutions do not help, there comes an easy and fast solution for emergent fit requirements. Shapewears do have both make women look fit and train their body. They even help them lose weight depending on the product type. I decided to start this business mainly because of these potentials.
The reason of selling this businessAs a man, I am rather far away from this niche personally. This business has so much related with women. Even I don't feel comfortable without even defining the correct customer avatar. The niche does not interest me so much. Since I am in the begining phase, I thought to switch to some other niche.
What's involved in running this businessStore website uses oberlo for finding products and fulfilling the orders. Customer support is easy because they are informed about their products. Many useful application is ready including shipment tracking, upsell and cross-sell offers. Social media is basically managed over facebook page.
Logo and branding assets
Registered custom domain ShowMe.Fit , which perfectly reflects the store's shapewear niche. This unique name makes the store to be switched to "fit" related niches. I will submit all graphics and other branding stuff by email.
Social media accounts
Personal support after sale
I will tell about the store, products, fb campaigns, social media influencer negotiations. I will support for technical and marketing questions for a month.
How to grow this businessUsing free shipping tripwire offers, expand the customer base by facebook ads. At the same time using email marketing, I would grow the sales.
Skills to haveNo special knowledge is required. If the new owner is woman or has a background in foundation garment niche, that would be better.
Tim M.Running this business for about 2 months
Our features for a secure experience
- Verified revenue and traffic
- Secure messaging platform
- Escrow payment system
- Dedicated migration team