$3,950USD
  • Avg. Revenue /month
    $313USD
  • Avg. Sessions /month1,094
  • Avg. Profit /month
    $298USD

Description

General description

Smart BackPac is a 8 month old, completely developed eCommerce site hosted on the Shopify platform. Smart BackPac offers a very large selection of smart, anti-theft USB Backpacks. The backpack variety includes multi-functional USB backpacks for business and travel. Many different styles are available for men, women and teens. Most are anti-theft and water-resistant.

Sales potential is very high in this market segment. Changing trends in what people carry for business, travel and school has caused a sharp increase in a demand for backpacks that embed more security and technology than the traditional backpack. The latest backpacks are high in technology. For instance many come with built in USB charging capabilities for up to 3 devices. Some have solar panels for independent power. All the backpacks available on this site are designed to allow customers stay digitally connected. The growing base of connected consumers is projected to drive the demand for these backpacks in the accessories market. The site is beautifully designed and content rich currently offering nearly 300 backpacks with more than1100 variants (colors, options etc). The backpacks have been carefully curated to appeal to a wide audience from bargain shoppers to business travelers in a very desirable accessories marketplace. Products are seamlessly synced (automatic inventory tracking) ordered and drop shipped to customers via integration with Oberlo and AliExpress. Smart Backpac is set up to ship to 34 countries worldwide using the quickest and cheapest method: ePacket.

Product pricing is completely configurable from Shopify or the integrated Oberlo Verified App. Currently the markup depends on the wholesale price and is easily configurable.

The site itself is designed using the most recent Retina 4.3 theme. A strong foundation, plus many advanced features have been built including configuration of collections, product tags, page designs, navigation, advanced search and sorting, researched very complimentary color pallet, and a very strong custom branded logo and site “feel”. Custom designed banners and featured promotional boxes complement the overall theme. Standard pages for “About Us”, “Shipping & Returns” and “Disclaimers” are completely composed and available for easy modification to your needs. All needed menus and navigational structures have been built to make it simple for customers to shop the site. The theme allows for complete mobile device responsiveness and usability.

Managing the site is simple, and I have included many tools and integrations to assist. Credit card payments are accepted via Shopify Payments, Paypal, and Amazon Payments. Adding products from Oberlo Verified or AliExpress is a simple import using a Chrome Browser extension. You set all pricing rules. Inventory items can also be managed using a bulk product app that is integrated with the store. I have upgraded and branded automatic customer notification emails (order confirmation, shipping conformation, abandoned shopping cart notice etc…). A currency converter app automatically changes the display of price based on customer location. (display only – all checkout pricing is in US dollars). Emails are collected by an integrated custom branded “pop up” tool. Email marketing can be developed using an integrated MailChimp account.

Costs? This will vary monthly depending on your mix of integrated applications (some charge a monthly fee), and your advertising spend. Currently, the monthly Shopify fee is approximately $47. I have spent only a minimum amount of Adwords dollars to test Google Merchant setup and advertising campaigns.
The Shopify platform offers several “Sales Channels” that make store products available in other environments. Smart Backpac products are currently available on Google Shopping, Facebook, Instagram, Pinterest, kik, Wanelo, and Buzzfeed. Sales Channels can easily be added for eBay and Amazon.

Google presence is a key to success with any eCommerce storefront. Smart BackPac is fully integrated with google. Your purchase will include an approved Google Merchant Account feed that contains detailed information on all items for sale, an approved Google Adwords Account for search campaigns (one example there and tested), and a Google Webmaster account to monitor [REDACTED] indexing for google searches.

To summarize, while this site is relatively new, it’s development is mature and extensive. Prospective buyers can be assured that the site is ready for sales ON DAY ONE.

Why should someone buy this store?

This store has huge potential for growth, strong branding, excellent design, along with easy, mobile responsiveness. Included are all integrated apps and social media accounts will be transferred to the new owner. I will provide you with all promotional images used (on the site and off) including social media covers, profile pictures and all logo versions. Included is a strong URL domain name which will be transferred to the new owner. Along with all the great feature mentioned in the main description – Its ready for sales ON DAY ONE.   After Sale Support. For a period of 7 days after the sale is completed, I will be available to assist with any remaining transition tasks for the website and related accounts. This will also include a 1-2 hour live online walk-through of the site and important maintenance items. Will also answer basic questions on the operational/task aspects of managing the site. However, I cannot teach you how to start an eCommerce business or provide general business consultation.

How can the future owner improve the business?

Minimal SEO (search engine optimization) work has been done with this website. I recommend source market to get some high quality backlinks, collection page descriptions, image optimization, and SEO product title optimization. Marketing program development using a combination of Adwords, Email Marketing, and retargeting ads will help bring customers. Enhancing and expanding a social media presence through postings, engagements and influencers will drive more organic traffic to the site.   Important consideration: You will have MORE TIME to do these tasks since you won’t have to completely build out a new site – smartbackpac.com is ready for primetime!

What work have you put into the store?

Many, many hours of configuration, setup, integration and design – all work you wouldn’t need to do!

Time to run this business: approximately 4 hours per week

Traffic and Performance

  • Avg. Revenue /month
    $313USD
    Verified
  • Avg. Sessions /month1,094Verified
  • Avg. Profit /month
    $298USD
  • Profit Margin60%
  • Avg. Sales /month12
Total revenue
$2,194USD
Revenue data comes directly from Shopify and cannot be edited by the seller
Total traffic
7,662Sessions
Traffic data comes directly from Shopify and cannot be edited by the seller

Expenses

  • Shopify plan
    $49USD
    /month
  • Domain
    $3.25USD
    /month

Sale Includes

  • Physical inventory

    Not Included

  • Logo and branding assets

  • Personal support after sale

  • Domain

  • Product photos

  • Suppliers

    Not Included

  • Mailing list
  • Social Media
    Total followers1subscribers

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Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.

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When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.

Post-purchase 24/7 Shopify support

Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.

MM
Martin M.Running this business for 7 months
Hi! I'm a marketing and design professional living and working in NY. I own a successful drop shipping company, but my real passion is the design and deployment of eCommerce websites. What sets me apart from others on this exchange? Its simple: I take pride in delivering quality, robust, full-featured websites that are ready to take orders ON DAY ONE. I'm hard-working and will be an honest partner in transitioning this website to a new owner. Hope to hear from you! -Martin

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