All prices in USD
  • Avg. revenue /month
    $5,074
  • Avg. sessions /month4,279
  • Avg. profit /month
    $1,681
  • Inventory value
    $1,200

Business Story

Why this business was started

We purchased this business because the margins are good the growth potential is very high. The business is also very simple to operate and manage.

The reason of selling this business

My wife and I are looking to purchase a larger business and need money for a downpayment. The business is very profitable and still has a lot of room to grow.

What's involved in running this business

Designing, cutting, and shipping orders. Providing customer service and interacting with customers on social media. Periodic management of Google Ads. Periodically order vinyl, shipping supplies, and miscellaneous materials.

This business was founded: about 4 years ago
Time to run this business: approximately 15 hours per week

Traffic and Performance

  • Avg. revenue /month
    $5,074
    Verified
  • Avg. sessions /month4,279Verified
  • Avg. profit /month
    $1,681
  • Inventory value
    $1,200
  • Profit Margin34%
  • Avg. sales /month380
Other details about profit: Profit shown is over the life of the business - actual profit per month in 2021 is over $2800. Profit could be increased by purchasing larger rolls of vinyl and by optimizing the marketing strategy (Google, Social Media, Email). The business is seasonal with peak sales occurring during the summer months.
Total revenue
  • $248,643
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 209,708Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $26
      /month
    • Inventory warehouse
      $0
      /month
    • Domain
      $10
      /year
    • Shopify Apps, ShipStation, Misc.
      $105
      /month
    • Google
      $2,243
      /month
    • Vinyl cutting software
      $0
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      Transferred via Google Drive
    • Personal support after sale

      We will provide up to 1 month of training and support though the business transition will likely take 2 weeks or less.
    • Domain

    • Product photos

      Transferred via Google Drive
    • Social media

      Total followers3,723subscribers
    • Suppliers

    • Mailing List

      10,000subscribers

    Seller‘s Advice

    How to grow this business

    I would expand the product offering particularly within the auto enthusiast niche. That being said Sticker.Social caters to anyone trying to grow a following on social media. Advertising is another big opportunity. Google gets a lot of folks to our store and our conversion rate is over 5%. That being said I think a lot of opportunity is being left on the table with Google Ads and we just don't have the time to learn how to maximize converting traffic. We haven't really even tried any other marketing. We have an email list of 9k+, but only send sporadic emails. We have started to see a lot of repeat customers and I think email marketing would help turn many of our customers into repeats. We dabbled in Instagram and Facebook ads, but again we just don't really know what we are doing there. I really think YouTube could be a big advertising opportunity as well as influencer marketing.

    Skills to have

    A working knowledge of Google Ads (and PPC ads in general) would be great, but not required. I haven't made modifications to our ads campaigns in months and they still drive reliable traffic. We try to follow all of our customers on Instagram and we drive a lot of orders as a result of that. That being said we do NOT leverage any other social media platforms (Twitter, FB, TikTok, etc.), but those could be big growth channels. As far as working with the software or the equipment no specific skills are required - we didn't have any prior experience, but were able to get the hang of it in a matter of hours. The overall operations of the business are very simple.

    Share

    AT
    Adam T.Current store owner
    Entrepreneur with a background in engineering and sourcing. Father of 5. Ran Sticker.Social as a side hustle with my wife and it has made good money. Sticker.Social is very easy to learn and run. My wife and I picked it up within a couple of days. Only reason I am selling is to help finance the purchase of a much larger business.

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