All prices in USD
  • Avg. revenue /month
    $983
  • Avg. sessions /month1,321
  • Avg. profit /month
    $500
  • Inventory value
    $25,000

Business Story

Why this business was started

A couple years ago, my good friend Victorine asked if I wanted to take over her stamp business called Victorine Originals. She had become a NYT Best Selling Author and running the business was losing money for her since writing pays her much better. I took it on to test my marketing knowledge with a business outside of writing. I've developed a deep love for the stamping community and I adore bringing them new art to create with. In two years, I expanded the business by buying out the Raisin Boat line of photopolymer (clear) stamps, forming the SumMore Fun umbrella company, as well offering a few monthly clubs.

The reason of selling this business

Last year, I began developing health problems. As I was unable to work as much, it became clear that the people I had helping me could not continue the business if my health deteriorated suddenly. My customers deserve a team dedicated to them and their art. I am going to continue doing some aspects of the company, but I need to let go of the Victorine Originals (red rubber) side of things.

What's involved in running this business

The portion of the business I am selling is the Victorine Originals line. In this business, the following duties are involved: Manufacture red rubber stamps using a hydraulic press (Supplies and equipment included in the sale). Mount the stamps according to customer specifications. (Mounting supplies and equipment included in the sale). Ship the product to the customers. Marketing. Design new products. Create new relationships with craft stores and consumers.

This business was founded: about 3 years ago
Time to run this business: approximately 20 hours per week

Traffic and Performance

  • Avg. revenue /month
    $983
    Verified
  • Avg. sessions /month1,321Verified
  • Avg. profit /month
    $500
  • Inventory value
    $25,000
  • Profit Margin100%
  • Avg. sales /month75
Other details about profit: The materials costs are extremely low. It's approximately $0.02 a square inch. A one square inch stamp retails for $2.25 so the markup is 1000% based upon raw materials. The machine can make approximately 15 small stamps at a time. The bake time is 8 minutes so I average about 6 batches an hour. One machine can make approximately $200 worth of stamps each hour. The utilities cost to run one machine range from $50-$100 a month depending on how many stamps are ordered (how much the machine is on.)
Total revenue
  • $36,375
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 48,913Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $20
      /month
    • Inventory warehouse
      $50
      /month
    • Domain
      $12
      /year
    • Mailchimp, Lead Generator
      $30
      /month
    • Facebook
      $30
      /month
    • Adobe
      $20
      /month
    • Events
      $100
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      You will get the Victorine Originals logo in all forms by DVD.
    • Personal support after sale

      I will train the buyer on how to use the equipment, help trouble shoot, send at least 5 newsletters to existing customers about the new owners, post about the new buyers on social media with links to the new buyer's social media accounts, and brainstorm marketing ideas for 6 months after the sale is complete.
    • Domain

    • Product photos

      DVDs
    • Social media

      Not Included
    • Suppliers

    • Mailing List

      Not Included

    Seller‘s Advice

    How to grow this business

    What has worked best for me is focusing on the newsletter list. I have done several large expos as well as smaller, local events which helped get new subscribers. My newsletter is where the majority of my sales come from. I have relationships with influencers in the crafting industry, and have seen some results from working with them on social media, but the newsletter was the best. I am not willing to hand over my list as I will still be interacting with them for my monthly cubs, but I will dedicate at least 5 newsletters to telling my list about the buyer and asking them to sign up for the buyer's newsletter.

    I would also focus on finding people who could handle most of the day to day tasks so I would have time to develop a YouTube presence. In crafting, videos are king.

    Skills to have

    A new buyer needs basic knowledge on using machinery. Knowledge of marketing is very helpful.

    Share

    SS
    Sabrina S.Current store owner
    I have worn many hats in my life. Before falling in love with stamping, I was an author's publicist and a marketing presenter. I still love delivering key note addresses, but life would be a happy thing if it were simply filled with creating.

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