- Avg. revenue /month$231
- Avg. sessions /month1,849
- Avg. profit /month$24
Why this business was started
The idea for Sherling Thomas started by typing in "men's accessories" on Google Trends. When I saw the trend starting to going up over the past 14 years, it meant guys were looking to look good and stylish. And they were searching for a solution online.
As a guy with modeling experience, I knew if that the combination of an online store, myself in lifestyle photos and the accessories niche together would go well. After all... what's the purpose of a model? To market products.
After noticing that the cost of acquiring a customer was about $20-$25 and each accessory was about $19,99, the best I could do was break even.
As the year progressed, my master skill was creative copywriting. This is where it gets exciting and different for the customer experience and brand voice.
Since majority of Shopify stores and teachers teach how to go from Facebook Ad to product page, there was nothing unique about the store except the lifestyle photos promoting the products. Until I dug deep into my creativity and realized a different approach would be to write creative stories that people visited after being shown an ad and then read a short story that encouraged them to shop.
Kinda shocking them and introducing the customer to a new shopping experience. I saw a much better conversion rate.
After applying a few marketing tricks like upselling customers, one day I found the store's conversion rate, and I quote..."Store with the best conversion rate in it's industry". At 4.44 %
Not knowing the Facebook has very specific system for scaling an advertisement, I increased the budge to fast and pooof....conversions stopped working...
I tried to get it back but nothing wasn't working.
Not losing hope, I came across the idea that women LOVE buying shoes online. So I tried the women's sneaker market.
Used a bit of secret knowledge I scooped up from a Facebook post by a beautiful girl about Why women like to look good and walahh...Used that in my next promotion.
That promotion has so far received over 80 shares, 400 likes, 30 comments and 11 purchases. Even got a few direct sales from people searching the web. That Ad is still running is is being tweaked to perfection.
So, one key ingredient is mastering that kind of Facebook promotion, which you get included in this sale, potentially worth over $4.2 million in gross sales from the abundance in inventory the supplier carries.
Sherling Thomas is an attractive business model. Drop shipping. No inventory is held. You make a sale, wait for the payment to be received, go to Oberlo which is one of the 3rd party sites involved, and directed right to Aliexpress where the order gets placed.
Your only expense in the sale is the cost to get the customer and purchasing the product from the wholesaler. And everything is connected by clicking the mouse a few times and entering in just a little bit of payment information. Double check all the information is correct and click purchase. That's it! Orders fulfilled very quickly.
The computer does 90 % of the work.
I'm a talented marketer myself. So if you possess this talent, and enjoy the feeling of making a sale, this business is for you.
Since the store name is Sherling [REDACTED]'re not obligated to stick to one particular product in the apparel industry. You can promote different products. The branding concept is "Styling The World". Targeting people that like to look classy and elegant.
Why is this store worth $10,000,000?
It's unique in it's main objective...Creative copywriting.
Sales letters alone are worth millions of dollars and each sales letter is written in creative writing. Intriguing the customer on a story line narrative, exciting them to buy the product. And each product on this site has an abundance in inventory, each in the multi-million dollar potential gross sales.
You're an ideal buyer if you are a creative marketer, with a mastery in what I believe are couple different skill sets.
- Creative copywriting
- Facebook Advertising
If you're an expert in SEO, the direct sales you get from organic traffic over time will get you in the 100's of millions in product sales.
The creative copy, up sells, lifestyle photos and sales pages are already in place.
This store's setup has an $10,000,000 in sales potential waiting for you to take advantage of.
P.s. Most recent sales were 2 pairs of sneakers sold by girls searching on social and search engines. One for $55 and the other for $40. Making over 150% profit.
When you do make the purchase, you're purchasing the Domain name and it's assets. Under "Sherling Thomas". Sherlingthomas.com
Not Tadros K which is a brand name.
Sherling Thomas is one of the businesses owned by Tadros K
Go for it!
The reason of selling this business
I'm selling it for the experience of starting, growing and selling a business. That's the reason I got into business in the first place. Know that I know how to build a shopify store and all the necessary things that go with it, it's time to move on. Someone with a genius in SEO, style, copywriting and solving problems will have a lot of fun doing something like this. I'm here to consult with the new owner 6 days a week.
Plus, I'd like to start, build and sell another one. In a different niche. Perhaps if you're the buyer you'll become a lifetime investor of mine.
What's involved in running this business
Being an expert at SEO and getting direct traffic to the store. Attracting customers that are actively searching to buy products.
Discovering relating niche product trends on Google.
Mastering Facebook optimization.
Time to fulfill orders.
Finding new products with an abundance in inventory.
Email marketing skills to generate monthly recurring revenue.
Traffic and Performance
- Avg. revenue /month$231Verified
- Avg. sessions /month1,849Verified
- Avg. profit /month$24
- Profit Margin100%
- Avg. sales /month2
- Shopify plan
- basic, privy
Physical inventoryNot Included
Logo and branding assetsI will just email the photos, give you permission to control the Facebook ad.
Personal support after saleI will be provide personal support after sale for 6 months through email and over the phone. Since the unique value in Sherling Thomas is the creative writing in the sales pages that lead to products, I'll continue writing sales pages for new products if needed for 6 months.
How to grow this business
I would get a Ph.d in SEO and get orders to pour in from direct traffic rather than paid. Continue talking to customers and random people about how they shop for fashion now. Get insights from them on future products. I'd also buy products that I'm selling and be my own model. Be my own brand. Have business cards to hand out at a conversation. Email audience on what they'd be comfortable buying if it were offered to get feedback from customers that already bought from you. Then write email to customers every week just sharing information and stories. Build rapport with email list 3 out of 4 weekends and promote a promote on the 4th weekend.
Skills to have
The billion dollar winner would be someone that's a genius in SEO and can drive targeted direct traffic to the store.
Our features for a secure experience
- Verified revenue and traffic
- Secure messaging platform
- Escrow payment system
- Dedicated migration team
Why use Exchange?
Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores
Verified listing data
The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.
Secure messaging platform
You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.
Encrypted payment capture
Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.
Take time to inspect the business
Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.
Safe store transfer
When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.
Post-purchase 24/7 Shopify support
Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.