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$2,890 USD

The Epic Outfitter

theepicoutfitter.com

Appears in Sports and recreation , California, United States, Medium Business, Business and Franchises under $5,000, Dropshipping, Home Business for sale, Lifestyle, Oberlo stores for sale, Print on demand, Teelaunch Stores for Sale

General description

The only reason I'm selling my store is due to poor health and the inablilty to manage this business. I was doing well before I was forced to put it on the back burner in January 2018.

This business was carefully set up following the advice of several Shopify experts like Adrian Morrison. It uses high quality apps to make business management easy.

Products have been carefully selected and custom print on demand products created.

Beautiful coupons, and exit pops have been created by a marketing expert along with great product descriptions.

A successful cart abandonment series is in place with compelling, branded emails.

You also get a mature FB pixel and FB page that will result in great advertising results and successful retargeting campaigns.

If you are a student of Adrian Morrison or any of the Shopify gurus and looking to save yourself a ton of time and effort to get set up, this store is an excellent option. The current offerings and categories are successful and it is not too niche so you can take the store in several directions per your own interest.

Financials and traffic

For the two months that I focused on this store (May-June 2017 and Oct-Nov 2017) it did very well based on how much I was investing in advertising.

Average profit/month

$4,260 USD

Average overall profit margin

30%

Average number of sales/month

148

Lifetime revenue

$8,995.00 USD

Lifetime traffic

14,748 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

FB ad costs vary widely but my strategy was to at least break even on ads while maturing my pixel. I got more on the back end with retargeting and follow up sales / repeat sales.

Expense item

Cost

Shopify plan

$173.00/month

Subscriptions (ie. Mailchimp, apps)

$9.00/month

Advertising (ie. Adwords, Facebook ads, etc.)

$500.00/month

Domain

$0.00/month

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media

Facebook

theepicoutfitter

Mailing list

675 subscribers

Social media followers

184 people

Q & A

Why should someone buy this store?

The heavy lifting has already been done for you!

Product descriptions written by a marketing expert

Beautiful, custom coupons created

Great on store experience with exit pop, coupon offer and recommended products that result in more sales.

Successful abandoned cart process in place to capture more sales

Many happy existing buyers to offer new products to in email campaigns

Mature FB pixel that will result in a much better return on advertising and make retargeting ads possible from day 1.

How can the future owner improve the business?

Add products you are passionate about
Leverage existing contacts in email campaigns to get started with a bang.
Utilize existing FB pixel to get ads up and running quickly including successful retargeting ads (using built in retargeting app already installed)

What work have you put into the store?

This store was my life for about a year. I am an experienced marketer. I set everything up with the long term in mind. However my health hasn't cooperated with my plans and requires me to stick with my day job in hi-tech product marketing and let my store go.

This store is set up to be able to practically run on its own using Oberlo and automated POD processes.

Your effort will be spent researching and adding new products, creating and running FB ads (using some great examples and a mature FB pixel) and sending email campaigns to existing customers to offer them new products to buy (much of this process has already been automated, and you have beautiful, branded templates to work with.

$2,890 USD

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