The Leader Of The New School
(LONS) Leader of The New School is a hip Hop Fashion online store which sources products from Aliexpress via oberlo, We operate under the principle of imperfect information in the market, meaning many products at our store are offered extremely cheaply in the chinese market however often in big western pop and hip hop culture brands these same products have price adjustments of 400% the selling price of manufactures in china, We are offering products such as hip hop jackets, Dad Hats, track pants at what is believed to be the market value in western countries, which is usually still extremely affordable. As the price is scaled 400%, taking into account Facebook Adspend we expect profit margins of 50-30% depending on what type of products are most heavily advertised. we have an average Return on Adspend of 3 to 1 and a Return on investment of 2 to 1, which during holiday season usually increases to a 3 to 1 ROI. LONS has a facebook page with over 20k likes and therefore followers of the page. and an instagram account that has been less active however stands at 1500 followers
Financials and traffic
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