All prices in USD
  • Avg. revenue /month
    $8,138
  • Avg. sessions /month13,813
  • Avg. profit /month
    $1,000
  • Inventory value
    $20,000

Business Story

Why this business was started

My plans for this business were to create a unique street wear brand that provides customers with a unique buying experience for unique sunglasses styles. I also wanted to provide customers with the best service by creating a business that DIDN'T involve dropshipping and therefore able to deliver our goods in 3-5 days anywhere in the US, and had our brand logo and our own identity on all the products we sell. The goal was to scale this brand to a luxury steampunk sunglasses brand with as much visibility as other big-name brands in the industry such as Ray-ban and Oakley.

The reason of selling this business

I would prefer not to sell because it's such a unique niche with an extremely huge potential to scale, brand, and expand operations since I don't know any other online store with branding and sunglasses like this.

Due to work commitments and moving to a new city, I foresee that I will not have the time to continue branding and expanding operations as I had originally intended to do. I would love to turn this brand over to an experienced brand manager, marketing company, or motivated individual who can take this brand to new heights.

I will provide support for the first two months post-sale via email, Skype, phone, and/or FB messenger to ensure a smooth transition until you are satisfied with all aspects of the operation.

What's involved in running this business

Product research, ads creation, ads management, inventory management, and order fulfillment are part of the day-to-day operations. All this can be outsourced to virtual assistants if needed but I prefer doing this myself to increase the bottom line.

Also for overseas buyers, I can personally do fulfillment for you at competitive rates if you'd like to keep the inventory in the US.

This business was founded: almost 3 years ago
Time to run this business: approximately 15 hours per week

Traffic and Performance

  • Avg. revenue /month
    $8,138
    Verified
  • Avg. sessions /month13,813Verified
  • Avg. profit /month
    $1,000
  • Inventory value
    $20,000
  • Profit Margin10%
  • Avg. sales /month250
Other details about profit: 90% of profits come from the top 10 best-selling products.
Total revenue
  • $284,836
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 483,478Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Inventory warehouse
      $0
      /month
    • Domain
      $12
      /year
    • SMSBump, Loox, Discounted Pricing Booster App, Klayvio, Shopify Plus
      $170
      /month
    • Facebook
      $4,450
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      All brand assets will be included with the sale. This includes the following: -$20,000 in inventory - Domain - Texas-based LLC - "The Lion Chain" trademark - Brand Logos - Prior Photoshoots with IG Influencers - FB/IG Ad Accounts - Google Ad Account - Pinterest Ad Account - Snapchat Ad Account - [REDACTED] Merchant Account - Amazon Seller Account - Spocket Supplier Account - $300 in [REDACTED] Influencer Credit - AmEx Gold Credit Card - Chase Business Checking Account
    • Personal support after sale

      I will provide support for the first two months post-sale via email, Skype, phone, and/or FB messenger to ensure a smooth transition until you are satisfied with all aspects of the operation.
    • Domain

    • Product photos

      Product photos along with Instagram Influencer photos will be included in an online data folder that can be accessed for your convenience. I have enough content stored for at least 70 more Instagram posts along with $300 in influencer credit on [REDACTED] for future photoshoots and working relationships with 5 existing influencers and videographers with a total audience of 150k followers.
    • Social media

      Total followers21,000subscribers
    • Suppliers

      I have been working with 3 reliable suppliers on AliBaba for the past year and will provide all necessary information to ensure a smooth transition with these suppliers.
    • Mailing List

      6,000subscribers

    Seller‘s Advice

    How to grow this business

    There is a potential to increase sales by increasing visibility on Wish.com, Amazon, Snapchat, Pinterest, and Google Ads as well as utilizing email marketing more often. Currently, we just started on Amazon and Wish so there is only a very small footprint in those marketplaces and the 6000 subscribers to our email list is being underutilized.

    Skills to have

    Knowledge in Facebook/Instagram ads management, working with Instagram influencers, and working with Alibaba suppliers. I will provide support if you don't have these skill sets yet but want to learn.

    Share

    JB
    Jomer B.Current store owner
    Hello, my name is Jomer. I recently completed my contract with the US Navy and have been running the business for the past year. I've put in $90,000 into this business to include inventory, website development, and marketing. I'm looking to sell below market value because I just accepted a new position in a different city and would like to sell this business before I move so I don't have to move the entire business to the new city.

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