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Screenshot of sold business themellowstore.com

The Mellow Store

themellowstore.com

Appears in Pets , Established businesses, Oberlo stores for sale, Business and Franchises under $5,000, Dropshipping, Lifestyle, Home Business for sale, Medium Business

General description

The Mellow Store sells mainly dog accessories and dog related decorative and clothes items. We launched on April 2017, the website received 5,439 visitors on last October (last full operative month), with an average order value of $19.89 and an average conversion rate of 4.94%. The overall average order value is $18.62, and the overall conversion rate is 4.79%.

Our customer base is largely US and UK based. We also have a customer database in excess of 1,000 records and an active Facebook page with over 1,900 followers, and an instagram account with over a 2,000 followers.

I'm selling the business due to a lack of time as my other business interests are continuing to take up much of my time. I'm sure if someone can dedicate some time to this store, he/she will able to double/triple my earnings in weeks.

I'm only accepting serious offers. I'm willing to give to the buyer the facebook ad account used on this store, aged pixel and all past ads included. The store is literally ready to make serious profits.

If you are interested in the store, don't hesitate in contacting me, I'm here to help you out ;)

Financials and traffic

If you are from US/Europe, you may spend way lesser in commissions over the sales than me. I'm from South America, I have only paypal and 2checkout options to handle the payments, with super high commissions for international transactions. Pretty sure the next owner could use shopify payments and stripe and spend like 50-60% of what I spend in commissions.

Average profit/month

$1,000 USD

Average overall profit margin

30%

Average number of sales/month

280

Average Monthly revenue

$1,153.73 USD

Average Monthly traffic

1,370 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

Expense item

Cost

Shopify plan

$29.00/month

Subscriptions (ie. Mailchimp, apps)

$47.00/month

Advertising (ie. Adwords, Facebook ads, etc.)

$1,000.00/month

Domain

$1.00/month

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media

Facebook

TheMellowStore

Instagram

themellowstore

Mailing list

1,100 subscribers

Q & A

Why should someone buy this store?

We strongly believe there is a great opportunity to make TheMellowStore a big brand in the future. It's no secret almost half of US households have a dog and this is a growing trend. The market is there. This is a highly optimized store that can bring big sales with few visitors The website also benefits from over 1,000 customers and email addresses almost untouched (just one newsletter for halloween).

How can the future owner improve the business?

The future owner can improve the business just by continue with good and steady work on social media (paid ads are highly effective in this niche) and start working on email marketing and retargeting. Also look for new interesing items to sell.

What work have you put into the store?

We have used the best shopify apps avalible, plus months of A/B design testing and data analysis, to optimize the store up to a 5,39% overall conversion rate. At this point, it really depends on the marketing strategy.

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